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Investing in the pillars of the Metaverse

VC Cafe

While estimates vary widely, we forecast it may generate up to $5 trillion by 2030 Value Creation in the Metaverse, McKinsey June 2022. billion crypto fund, went particularly viral as Marc struggled to articulate the use case for Web3. This adds up to substantial potential economic value for the metaverse.

Cloud 200
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This Week in VC with Dana Settle of Greycroft Partners

Both Sides of the Table

Founded in November 2007 in New York City by Alexis Maybank and Kevin Ryan (co-founder of DoubleClick); CEO is Susan Lyne (ex-CEO Marta Stewart Living Omnimedia) Revenue estimates: $50mm in 2008; $170mm in 2009 (versus budget of $150mm); $450mm forecasted for 2010. Note that these are “gross” revenue numbers. Total raised: $29.5mm.

Partner 240
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LinkedIn Video Ads: Relevance, Specs, and Use Cases

ConversionXL

The growth also outpaced their forecast from the prior year, which suggested that video would reach 17% of digital ad spend by 2021.). Cisco’s VNI forecast estimates that 82% of all Internet traffic will be video in 2022. The B2B video examples below were distributed on LinkedIn or other social channels, as well as YouTube.

Video 129
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The Ultimate Guide to Starting a Software Company

Up and Running

While it’s useful to be able to have a sales forecast and expense budget early on, it’s not something you need until you’ve validated your idea. Later you will want to come back and create a proper sales forecast, cash flow forecast, and expense budget. Circle back and create a more detailed forecast.

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Measuring Market Penetration with Brand Tracking (+ Metrics & Examples)

ConversionXL

For example, you could deploy CSAT surveys at various parts of the buyer’s journey (distributed across leads so as not to bombard a single customer with multiple questions). Mistakes, scandals and bad PR happen, and they can influence results drastically in the short term, as can positive events such as going viral.

Metrics 157
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Times Square Strategy Session – Web Startups and Customer Development

Steve Blank

Business Model Affects Metrics and Exit Criteria Web-based Business Model Exit Criteria In a web-business model you’re looking for traffic, users, conversion, virality, etc – not revenue. Even startups that are dominated by technical risk have the customer validation risk of finding positive ROI distribution in a large market.

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From CIO to CMO, A Data Story

Venture Chronicles

Much has been written about the shift in spending from the CIO to the CMO, Gartner has been out front on this by forecasting that by 2017 the office of CMO will spend more on IT than the CIO function. “If you came into marketing because you didn’t like numbers, then you don’t have much of a future.”