Duct Tape Marketing
FEBRUARY 13, 2024
Plus, we’ll dive into lead generation strategies, how to create content that actually gets leads, and how to network strategically by building relationships. You’ll also understand how to use online lead generation to connect with your ideal clients. How do I generate leads for free?
Cracking the Code
NOVEMBER 10, 2009
You can download the full white paper at www.bvp.com/cloud or click here. Your caution in Law 6 about over-estimating the impact of SEM and other lead-generation activity is particularly astute. Your caution in Law 6 about over-estimating the impact of SEM and other lead-generation activity is particularly astute.
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Duct Tape Marketing
MARCH 5, 2019
So how do you stand out from your global competition? If that person then requests a white paper on a topic of interest, that’s a conversion, too. And the fact of the matter is, there are a lot of businesses out there that can offer consumers a solution that’s very similar to yours.
ConversionXL
MAY 27, 2022
Sales intelligence platform Cognism cut their lead generation efforts by 90% in 2021. Cognism saw this growth by ditching the linear funnel and delivering value upfront, replacing a traditional strategy that brought them low- or no-intent leads. Cognism previously operated a leads-based paid media model.
Duct Tape Marketing
OCTOBER 3, 2013
To generate global awareness and buzz, Ben and Jerry’s utilized the hashtag #freeconeday to organize and inspire amplification around the special event. Scaling across multiple touchpoints and languages, Ben and Jerry’s was able to successfully generate earned media by asking fans about their favorite flavors.
Cracking the Code
OCTOBER 10, 2008
If you are interested in learning more about the Bessemer 10 Laws of SaaS, you can listen to the webminar we did earlier this week with Salesforce by clicking on the picture below: You can also download the full white paper on the SaaS section of the Bessemer website or browse quickly through the slides on slidehsare. at 11:09 AM.
ConversionXL
OCTOBER 30, 2021
Generating awareness through SEO. Over 90% of all global traffic comes from Google, and its ownership of search is holding steady. Build awareness for your brand through content marketing such as blog posts, videos, or lead magnets by brainstorming and researching low intent keywords to target.
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