article thumbnail

Twitter Link Roundup #153 – Small Business, Social Media, Design, Copywriting, Marketing And More

crowdSPRING Blog

The only metric that matters – [link]. 46 Businesses With Hilariously Bad Names | Business Pundit – [link]. 46 Businesses With Hilariously Bad Names | Business Pundit – [link]. Have India’s poor become human guinea pigs? A Startup Founder’s Priorities – [link]. ” – [link].

article thumbnail

Lessons Learned: Validated learning about customers

Startup Lessons Learned

Every board meeting, the metrics of success change. Now, in some situations, this over-selling would lead to a secondary problem, namely, that customers would realize they had been duped and refuse to re-subscribe. Start using some of those customers as guinea pigs for a self-serve version of the product.

Customer 167
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

5 Ways Buying Facebook Fans Can Hurt Your Business

Duct Tape Marketing

Amazingly, many brands still measure social media success based on ‘counting metrics’, not on more meaningful indicators such as engagement, referrals or share of voice. What kind of metrics should you be interested in, and why should social marketing success never be measured in LIKES alone? Fake Likes Will Mess With Your Metrics.

Guinea 72
article thumbnail

14 Entrepreneurs Describe The BHAGs (Big Hairy Audacious Goals) For Their Business?

Hearpreneur

That may not sound like much, but I’m a massage therapist by profession without even one biology class to my name! For many startups, this can be some of the hardest money to raise because traditional metrics aren’t well established, yet. Thanks to Will Hatton, Hotel Jules ! #14- 14- Democratize corporate learning.