11 Best Social Media Tools For Small Businesses And Individuals

Brandanew

Creating a brand presence on all major social platforms – Facebook, Twitter, Pinterest, Instagram, Google+ and LinkedIn has become a must for businesses irrespective of their size. But does it all end at fancy social profiles or does social media marketing run deeper?

The Oxymoron of Small Business Social Media Marketing

A VC : Venture Capital and Technology

I’ve worked with a great number of small businesses that I admire, both as social media consulting clients as well as potential customers. Are small businesses ready to appreciate the value that they bring?

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Social Media Marketing Ideas For Small Business

YoungUpstarts

Are you a small business looking to expand your social media presence? They’re actionable, easy to implement and can result in notable social media gains with a little work. May have 10 potential themes that you believe your social media followers will really love.

LinkedIn Marketing: A Small Business Guide

Up and Running

But, LinkedIn isn’t just a social networking site for job seekers—it’s also a great marketing platform for businesses. If you’re looking to become an expert voice in your particular industry, you may want to consider adding LinkedIn to your social media marketing arsenal.

How to Calculate Social Media Marketing ROI for Your Small Business

Up and Running

Gone are the days where social media marketing was merely an experimental marketing tactic. If you’re struggling to measure ROI for social media, you’re not alone. Over 60 percent of marketers identify measuring ROI as one of their top social media marketing challenges.

YouTube Marketing: A Small Business Guide

Up and Running

As my series on using social media marketing platforms to market your small business comes to a close (check out past installments on Facebook, Twitter, Instagram, Pinterest, and LinkedIn ), we arrive at what is possibly the most niche platform in terms of content: YouTube.

Twitter Marketing: A Small Business Guide

Up and Running

Nowadays, having a presence on social media is a marketing necessity. When brands have a social media presence, they are positioning themselves in front of customers, and it’s clear that this actually has an impact. See Also: Facebook Marketing: A Small Business Guide.

5 Steps On The Success Path For Every Small Business

Startup Professionals Musings

Align your business model to how your customers want to buy. This is your rollout of the new product offerings, business model updates, and process changes to map to the new understanding of the customer buying process.

How to Use Texting for Your Small Business (Plus Infographic)

Up and Running

From sales and marketing to internal memos, text messaging is one of the best ways for modern small businesses to communicate. Alerts are probably the tactic that you think of first when you consider text message use for small business.

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Why Small Businesses Have the Social Media Marketing Advantage

Duct Tape Marketing

Why Small Businesses Have the Social Media Marketing Advantage written by Guest Post read more at Duct Tape Marketing. As a small business owner, you’re constantly looking for new ways to get your company’s brand on the radar of potential customers.

Affordable Social Media for Small Business

Blogtrepreneur | Entrepreneur Blog

You know you need to be on social media, right? Everywhere you turn there’s a blog post or magazine article on the importance of small businesses having a presence on Facebook, Twitter, and increasingly, Google Plus. Social media is what they do.

The Biggest Marketing Challenges for Small Businesses

Duct Tape Marketing

The Biggest Marketing Challenges for Small Businesses written by John Jantsch read more at Duct Tape Marketing. I’ve written about marketing for small business for years and spend enough time with business owners that some might consider me an expert on the topic.

Potential Pain Points When Starting a Small Business

Up and Running

If you feel restless working for someone else and have come up with your own idea for starting a business, you should consider the challenges that you will face ahead of time. Owning and running a business is incredibly rewarding—but it comes at a price. Social media.

Social Media Response Flow Chart for Small Businesses

Up and Running

Have you ever discovered a mention of your business on social media and thought, “How should I respond to that?” The following flow chart offers a helpful way to evaluate social media posts, and provides a response strategy for each.

Social Media Marketing For Your Small Business

YoungUpstarts

Social media presents a range of possibilities for growth for small businesses — for some, it’s a necessity. What are the benefits of social media marketing? You can even capitalize on social media connections you make with other businesses.

Startup Branding: Dos And Don’ts For Your Small Businesses

Brandanew

The barriers to entry are low, and anyone using social platforms and new media can establish a known brand. We don’t want you to reinvent the wheel, so here are some startup branding dos and don’ts for your small businesses !

8 Things Small Businesses Should Outsource

YoungUpstarts

As a small business owner, it can often feel like you have 1,001 things to do in the run of a day, and not nearly enough hours to get everything done. With this in mind, let’s take a look at eight things that small business owners should outsource: 1.

Too Many Small Businesses Still Ignore Social Media

Startup Professionals Musings

When my friend’s small business was struggling a while back, I suggested he add some social media marketing initiatives, and his answer was that he was “too busy.” His business has since closed, but his mindset is still out there. Experiment with social media tools.

Pinterest Marketing: A Small Business Guide

Up and Running

But don’t write the social network off if your business doesn’t fall into those industry categories. See Also: Facebook Marketing: A Small Business Guide. Set up a Pinterest business account. See Also: Twitter Marketing: A Small Business Guide.

Small Business Success Doesn’t Come Without Travel

Startup Professionals Musings

Sponsored by VISA Business With all the new technology available today for video conferencing, interactive social media, and webinars, you may think that travel is no longer a requirement for starting a small business. Sharing your passion for the business live.

Why Your Brand’s Social Media Impact is Low

Brandanew

The client had just finished their “father’s day campaign” and the social media impact on sales seemed a little disappointing. Plenty of big and small businesses are over investing in social media without a large return.

7 Social Media Marketing Habits That Lead To Failure

Brandanew

If your campaigns are using a range of social media marketing habits that lead to failure, then it's time to make a change. Social media marketing (SMM) not working is simply a sign that you need to identify what's going wrong and try again. Enroll For A Digital Media Course Today!

Why Small Businesses Can Take Up the Content Marketing Opportunity

Brandanew

Production of quality content, distribution and return on investment are aspects many small businesses and startups struggle with. This does lead to disenchantment and the question, if all small businesses should join the bandwagon.

5 Recruitment Strategies For Small Businesses

Blogtrepreneur | Entrepreneur Blog

Finding the most suitable candidate for a job role is one of the most challenging aspects of being a small business owner. If your business is small, there’s a good chance you don’t have an HR specialist who you can rely on to handle the recruitment process. The best recruitment method for your business will depend on a range of factors, including your available budget and the nature of the vacancy. Social Media Recruiting Strategy.

9 Reasons Why Small Businesses Should Care About Content Marketing

Brandanew

With clients , one of our consistent discussions is this: we have a small digital marketing pile (=budget), where can we start? And with so many digital channels, platforms, and opportunities, this is indeed a recurring worry, especially for small businesses and startups.

Facebook Marketing: A Small Business Guide

Up and Running

When I first started using Facebook in 2009, I would never have predicted just how influential the platform would grow to become for businesses. When used correctly, Facebook has the potential to be a huge marketing asset for small businesses. Create your business Facebook Page.

5 Small Business Marketing Ideas for Every Holiday

Up and Running

If your business just launched recently, you’re probably thinking about ways to attract customers and raise awareness about your brand. Here are five simple ideas that are easy on the budget, making them an ideal starting point for a newer small business.

These 4 Social Media Tips Will Save Your Small Business from Failing

Inc Startups

Adopt a future-proof social media strategy and protect your business from failure. Social Media Toolkit

Small Business Revenue Is On The Rise: Are You?

YoungUpstarts

Small business owners might not hear this often enough, but you deserve a round of applause. This insight comes from a recent survey of 1,000 small business owners conducted by Constant Contact. How Small Business Owners Master Online Marketing.

How Small Businesses Are Using Social Media [INFOGRAPHIC]

crowdSPRING Blog

Social media gives small businesses a platform to amplify their voice and visibility among prospective customers. Related posts: Twitter Link Roundup #46 – Small Business, Social Media, Design, Copywriting, Marketing And More.

Productivity Tips For Small Business Owners

YoungUpstarts

Starting your own business takes a lot of courage and determination, but it can also be very rewarding. That’s why the majority of small business owners will tell you that they would do it all over again, even though it is hard work. by Ana Grasic , cofounder of WeGrowth.

50 Must Have Features to Include in Your Small Business Website

Brandanew

Without an optimized brand website, your small business will not stand out. Your small business has a ton of other competitors who are also vying for customer attention. You will need to optimize a feature set for your business and keep it consistent with your brand.

2016’s Small Business Technology Trends

Up and Running

In the digital age, the power and ubiquity of business tools has helped level the playing field and reduce the discrepancy between small businesses and large corporations. Small businesses get into the app game. Analytics tools improve business intelligence.

6-Step Checklist for Revamping Your Small Business’ Online Presence

Duct Tape Marketing

6-Step Checklist for Revamping Your Small Business’ Online Presence written by Guest Post read more at Duct Tape Marketing. The days of prospective customers sauntering down Main Street or even flipping through the Yellow Pages in hopes of stumbling upon your business are long gone.

Best Social Media Tools For Your Small Business

crowdSPRING Blog

Do you want to know how you can best leverage social media to help your small business succeed and increase revenues? In a moment, we’ll look at some of the best social media management tools that will help you do more with less.

Why Content Marketing Is Essential For Successful Startups and Small Businesses

crowdSPRING Blog

After all, customers create revenue, and revenue, if the business model is smart, often leads to profits. To read more about different types of marketing, we recommend Small Business Marketing Guides: Types of Traditional and Online Marketing ]. Lean Business: Do Unto Others*.

3 Tips For Funding Your Small Business

YoungUpstarts

By Hunter Hoffmann, Head of US Communications at Hiscox Small Business Insurance. Getting enough money to start a small business is the first, and often most daunting, task aspiring small business owners face.

A Day In The Life of A Social Media Manager

Brandanew

One may think social media managers are very lucky. But the truth is that a true social media manager has to work hard as any other worker in a modern organization. So, let us have a look at a typical work day of a social media manager.

Why Do B2B Companies Need To Prioritize Social Media

Brandanew

It means that your business should have representation where your audience is active. If you’re wondering whether your B2B company need to prioritize social media, this is for you. According to Biznology , 55% of the B2B buyers search for information on social media.

Marketing Automation for Small Business

Duct Tape Marketing

Marketing Automation for Small Business written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing. This explains why the biggest group of marketing automation buyers are small and midsize businesses.