Steve Blank
APRIL 30, 2009
And the final lesson was that we were keeping score on our packaging with the wrong metrics – it wasn’t about awards, it was about sales in the retail channel. Hopefully you and your co-founders are experts in one or two parts (agile development, SEO/SEM, etc.) After that you’ve become a battle-hardened realist.
Startup Lessons Learned
SEPTEMBER 30, 2008
Great article youre now in my rss feeds :) October 2, 2008 4:37 AM kamilski81 said. Hi Eric, Great article - Ive added you to my regular RSS reads. Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev.
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Cracking the Code
FEBRUARY 12, 2007
Getting the most of your online marketing: the In & Out of SEM/SEO. Add RSS feed. SaaS business metrics: why are they different? on a scale of 1-4). on a scale of 1-4). The videos can be watched at Bessemer Online Marketing Portal (the other materials are not public). Anonymous said. Post a Comment. Newer Post. Older Post.
Cracking the Code
NOVEMBER 10, 2009
Your caution in Law 6 about over-estimating the impact of SEM and other lead-generation activity is particularly astute. SaaS companies use different metrics to calculate renewals. Add RSS feed. SaaS business metrics: why are they different? Posted by Philippe Botteri. at 7:42 PM. Excellent update to your 10 Laws.
Occam's Razor
AUGUST 22, 2011
" ~ Web Metrics: "What is a KPI? " + Standard Metrics Revisited Series. "Engagement" Is Not A Metric, It's An Excuse. Defining a "Master Metric", + a Framework to Gain a Competitive Advantage in Web Analytics. Podcast: Measuring Rich Media (Ajax, Flash / Flex, RSS & Blogs).
Occam's Razor
JANUARY 7, 2007
9: Don’t forget Flash, Flex, RIA, RSS, Videos etc. Redirects are nifty little things, they can direct traffic in a nice way in case links change or if your SEM / Ad / Whatever agency can track data or, in the good old days of web logs, you wanted to capture clicks where you send data off to other websites (domains).
BeyondVC
MAY 18, 2007
I am not going to dive into the metrics here, but let me say that I still believe we are just in the second inning of this shift from offline to online advertising and that we should start looking for the next battleground. I would go small and focus on building its publisher base where Google gets over 1/3 of its revenue.
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