Startup Professionals Musings

DECEMBER 6, 2012

Social media connections, if they exist, are buried elsewhere or reserved for monitoring purposes only. Social media is here, and is the preferred mode of communication by a large segment of your customers, so make it a positive differentiator for your business. Guide customers to the right social media channel.

Social Media 228

Social Media Media Customer Viral 228

ConversionXL

FEBRUARY 12, 2019

The second relies on retention. Detecting unsatisfactory items as soon as possible might save your reputation, marketing budget, and customers. We had a client selling personalized jewelry who discovered through a retention analysis that 40% of his products didn’t drive any repeat purchases. The second type is winning.

Retention 126

Retention Analytics Campaign eCommerce 126

Startup Professionals Musings

JULY 18, 2012

An all-too-common question I get from startups and small businesses is “Which is the right social media platform for my business?” If you are in the realm of the 47% of small businesses who still ignore social media, you need to read the new book by Dave Carroll, “ United Breaks Guitars.” Maximize customer retention.

Social Media 198

Social Media Media Marketing Reputation 198

YoungUpstarts

OCTOBER 10, 2012

SAS Canada “customer champions” helped the firm restore declining customer retention rates—which had fallen as low as the mid-80s percent — back to the firm’s traditional high retention rates of 97-98 percent. Third, they have access — and want to gain more access — to influential networks that contain more buyers like them.

Customer 154

Customer Fractional CTO Canada Technical Review 154

Women Entrepreneurs Can

OCTOBER 27, 2020

As we navigate a new landscape, utilizing effective communication techniques is an excellent way to enhance and protect your brand reputation, improve client retention rates and generate more leads and increase sales. Take advantage of social networks and use feedback and reviews to identify potential weaknesses and make improvements.

Technical Review 52

Technical Review Technology Software Review Agile 52

YoungUpstarts

OCTOBER 14, 2016

Stay active in your alumni networks and seek out mentors. LinkedIn and other social networks provide an easy way to stay in touch. . Monitor metrics across all aspects of your business – whether it’s the amount of time or money spent to complete a project or the cost of customer acquisition and customer retention.

Small Business 100

Small Business Entrepreneur Social Media LLC 100

Venture Chronicles

DECEMBER 6, 2010

Social Media Monitoring evolved out of the explosion of non-traditional media channels developed in the last decade combined with the increased velocity of information flow as a consequence of viral information sharing. In its most pure form social media monitoring is both listening and responding to social channels.

Social Media 60

Social Media Media Viral Channel 60

Mike Michalowicz

FEBRUARY 11, 2013

Social Media Marketing Strategies. Social media is about connecting with the people in your niche: customers, potential customers, people who are interested in what you do, or who share similar interests and circles or hubs with you. Social media isn’t new. Social media is about doing that online.

Small Business 167

Small Business Marketing PR Social Media 167

crowdSPRING Blog

JUNE 29, 2017

Your brand lives in everyday interactions your company has with its prospects and customers, including the images you share, the messages you post on your website, the content of your marketing materials, your presentations and booths at conferences, and your posts on social networks. So what makes an effective logo?

Small Business 55

Small Business Channel Design United States 55

ConversionXL

NOVEMBER 12, 2020

It continues to worm its way into innumerable agency and media company presentations. It’s a striking image, appending something that feels true to something we think we all know, bolstered by association to a reputable source. If it costs 5–25x more to acquire a customer, retention deserves most of your attention.

Marketing 113

Marketing Retention Email Video 113

Lightspeed Venture Partners

DECEMBER 3, 2010

Social games overflow out of Facebook. While the amount of social gaming on other social networks, especially the Asian networks, has significantly increased over the course of the year, the vast majority of social gaming still takes place on Facebook. Real time web usage outpaces business models.

Internet 114

Internet eCommerce Advertising Flash 114

www.vccafe.com

MARCH 11, 2013

Social networking. Social/Sharing. Social Media Tracking/Marketing. analytics for social media and online. customer retention, churn reduction, lifetime value. social media and email marketing. Create your own social network. free enterprise social network.

Software Review 53

Software Review Technical Review Startup 53