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Lessons Learned: What is customer development?

Startup Lessons Learned

Lessons Learned by Eric Ries Saturday, November 8, 2008 What is customer development? When we build products, we use a methodology. But too often when its time to think about customers, marketing, positioning, or PR, we delegate it to "marketroids" or "suits." a roadmap for how to get to Product/Market Fit."

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Lessons Learned: Product development leverage

Startup Lessons Learned

Lessons Learned by Eric Ries Sunday, April 26, 2009 Product development leverage Leverage has once again become a dirty word in the world of finance, and rightly so. But I want to talk about a different kind of leverage, the kind that you can get in product development. Its a key lean startup concept. Great post!

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Lessons Learned: Net Promoter Score: an operational tool to.

Startup Lessons Learned

Lessons Learned by Eric Ries Saturday, November 22, 2008 Net Promoter Score: an operational tool to measure customer satisfaction Ive mentioned Net Promoter Score (NPS) in a few previous posts, but havent had a chance to describe it in detail yet. It does it all by asking your customers just one magic question.

.Net 158
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Are You Putting Your Rock Star Customers To Work?

YoungUpstarts

Talented product developers. Customer content and engagement built rapid growth in the success of Intel ’s social media and Web-based marketing efforts, increasing “customer contacts” by a factor of tenfold and overall page views by 100x. If so, the business world is full of specialists who are all too eager to help.

Customer 154
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Lessons Learned: Using AdWords to assess demand for your new.

Startup Lessons Learned

Finally the day came, we unleashed the landing page, emailed our existing customers, and started advertising online. The net result: we sold exactly zero presidential debate avatars. If you cant find any , maybe that means you havent figured out who your customer is yet. What is customer development?

Demand 167
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Lessons Learned: Principles of Lean Startups, presentation for.

Startup Lessons Learned

Customer development. Its not enough just to build a product with great features - you have to figure out if there is a market for it. For those interested in getting started with agile or customer development, I thought Id include a few links. What is customer development?

Lean 102
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Why Companies are Not Startups

Steve Blank

These groups are adapting or adopting the practices of startups and accelerators – disruption and innovation rather than direct competition, customer development versus more product features, agility and speed versus lowest cost. existing enterprises are establishing corporate innovation groups. StageGate Process.

IRR 335