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How to Radically Stand Out with Brand Marketing

ConversionXL

In 2002, Elon Musk created Space X. Your brand is how you differentiate, build awareness , and sear your solution into customers’ minds so they think of you when that time comes. Build systems and processes that enable your team to create and distribute content seamlessly. With enough resources, products can always be copied.

Marketing 109
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Get to Know Richard de Silva of Highland Capital

Both Sides of the Table

Yes an online video startup in ‘99 that helped large media companies encode and distribute their videos through portals. In 2002 after exiting his second company he was attracted to the variety of being a VC. Bing is very open to 3 rd party elements in their index that create a differentiated user experience. (6:00 – 7:30).

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Growing Your Audience (And Your Revenue) With A Book

Duct Tape Marketing

7:30] Would you say self-publishing is seen as a differentiator for businesses? [11:42] So when Lulu started in 2002, so about 20 years ago, we just celebrated our 20th anniversary. And again, for a lot of people, that's what they were concerned with was distribution. 5:12] Why would someone want to self-publish a book? [7:30]

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This Week in VC: Michael Montgomery (President, Montgomery & Co.)

Both Sides of the Table

He said that there remains a very healthy market for “data oriented&# software companies because the world is moving more toward measurability and software companies with differentiated IP often get a premium in the market. Founded in 2002 and expanded after founders graduated from CMU in 2006.

IPO 242
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What the Past Can Tell Us About the Future of Social Networking

Both Sides of the Table

The Past (1985-2002). AOL was controlled by one company and the Internet was distributed. They controlled distribution to the masses. Next began the era of “spam-based&# networks of which Plaxo (founded in 2002) was the king. might have been a lot less differentiated. AOL was closed, the Internet was open.

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Evolution of a Founder: Lessons I have learned

om.co

We recently wrapped up our strategy offsite, an annual event that brings together the members of our very distributed team – 12 different cities in four different countries – to discuss what our aspirations and ambitions are for the coming year. So from day one, my knowledge about how to do a startup was zero.

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53 Top Conversion Optimization Tools Reviewed by Experts

ConversionXL

Clicky has a few features that differentiate (all real time analytics, heat maps), but I don’t think it’s worth switching from GA. An important differentiator (and big pro) is that user ID stitching is done retroactively to the user’s first visit. If you want heat maps, there are other free tools.