Neuromarketing Ethics: How Far Is Too Far?
ConversionXL
FEBRUARY 19, 2020
One early researcher was Edward Bernays—Sigmund Freud’s nephew—who coined the term “public relations.”. The party leader said they would stop hiring neuroscience consultants to register voters’ brain waves and read their facial expressions.). Advertisers could take advantage of their lack of self-control. Image source ).
Let's personalize your content