Remove Acquisition Remove B2B Remove Document Remove Retention
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Acquire New Users by Adding Growth Hacking to your Marketing Strategy

ConversionXL

Acquisition. For each potential channel, look at: Customer acquisition cost How many customers you can reach Whether the channel reaches the right audience. In the acquisition phase, measure these performance metrics: Customer acquisition cost Conversion rate Website traffic Click-through rate Bounce rate Quality of leads.

Retention 113
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The unprofitable SaaS business model trap

A Smart Bear: Startups and Marketing for Geeks

Even with a great retention rate (e.g. time to earn back the revenue to cover all your customer acquisition expenses) 75% annual retention. Few B2B companies can truly claim “viral growth” characteristics. Drastically reduce the cost of customer acquisition. When do you “show me the money?”

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Product-Led Growth (PLG) For Startups

Mucker Lab

What's the best way to do a kind of documentation? You engage the marketing team and you do a lot of acquisition and people are coming. You're really getting enough early users to help you validate to achieve a certain level of retention rate. Those products are built for prosumers. What's the best way to do design?

Product 78
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What is Brand Equity in Marketing? (How to Become Memorable)

ConversionXL

Studies show that only 5% of B2B customers are ready to buy. Document collaboration tool Bit.ai , for example, created a resource to help its target audience make an onboarding checklist: Not only does this offer tangible benefits (people learn how to create a checklist), it helps position Bit.ai Customer acquisition cost.

Equity 94
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Optimizing freemium conversions through user onboarding

ConversionXL

You can also use email to point them to helpful documentation or guides to get them started. The best product-led SaaS companies will have a handful of features that they know will boost their retention rate. Get them from thinking about your product to using your product as quickly as possible. Image source ).

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The State of Consumer Tech in Israel in 2023

VC Cafe

While Israeli startups successes are well known in the B2B space (cybersecurity, enterprise tech, devops…), B2C startups are unsung heroes… The landscape of B2C tech in Israel is blossoming, despite several challenges. I recently attended the Meta Marketing Summit in Tel Aviv, which shined a spotlight on Israeli B2C tech.

B2C 148
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SaaS Trials: Get More Users from Trial Start to Paying Customer

ConversionXL

LastPass, often used by teams and companies, highlights how to integrate with directories: Also consider: Linking to important documentation and FAQs. In our experience, 99% of B2B SaaS products should limit the trial to 14 days, max […] “If you have salespeople, it’ll shorten your sales cycle. Image source ).

Customer 121