[Review] How To Speak American
YoungUpstarts
MAY 31, 2011
Advertising decisions are generally being made by people who have no connection to the consumers they’re targeting, and that’s a dangerous risk to any brand,” Jankowski adds. They are likely to also have preconceived, even derisive, notions that can get in the way of understanding the heartlands consumer. consumers,” Jankowski explains.
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