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FLoC: Google’s Plan to Kill Off Third-Party Cookies

ConversionXL

They aggregate far more of your clicks across the Internet and power the hyper-relevant ads you see (e.g., Many users’ updates are aggregated (B) to form a consensus change (C) to the shared model, after which the procedure is repeated. Users can block first-party cookies, but doing so often impacts the user experience (e.g.,

Caching 140
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The Final Edition

thebarefootvc

I had alluded to this in a piece I wrote in 2015 – Are Banks the Next Dinosaurs?: “Twenty years from now, we will see disintermediation of banks, and millenials will no longer recognize the current banking system as they will receive financial services from a number of new entrants in the technology sector.

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Mobile Payments: The Trillion Dollar Industry That's Never - AgileVC

Agile VC

If massively succesful, Isis might disintermediate the companies that manufacturer plastic payment cards and perhaps the companies that make mag stripe hardware (e.g. Like anyone else, they are looking to own the customer data and offer smart loyalty programs. The product seemingly never evolved to what it could have been. Is that it?

Mobile 250
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Don’t call it AdTech. It’s “Adhesive”

VC Adventure

The ability of Adhesive companies to insert themselves into the data stream, which existing marketplace players will enable and encourage this, and exactly who the ultimate beneficiaries are (not to mention who is being disintermediated) are key components to a company’s ability to gain rapid market share and scale. Margin Dynamics.

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Don’t call it AdTech. It’s “Adhesive”

VC Adventure

The ability of Adhesive companies to insert themselves into the data stream, which existing marketplace players will enable and encourage this, and exactly who the ultimate beneficiaries are (not to mention who is being disintermediated) are key components to a company’s ability to gain rapid market share and scale. Margin Dynamics.

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Transcript of What Local Businesses Need to Know About the State of Local SEO

Duct Tape Marketing

John Jantsch: Well, and let’s not forget to throw in the aggregators that are out there doing the 10 best blah, blah, blah in their city. I mean, they’re essentially national lead aggregators and they’re messing up the local results. It becomes a very active landscape. It seems like Google right now likes them.

SEO 54