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Ecommerce Trendwatching: How To Find, Follow, and Set Trends

ReadWriteStart

Kearney , for instance, found out that more than a third of US, France, and Germany weekly buyers have already signed up for subscriptions, whereas 12% are still debating this service. Most startups are driven by high-end technology, innovations, and agile testing, with the help of which new trends are being born.

eCommerce 185
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Measuring Market Penetration with Brand Tracking (+ Metrics & Examples)

ConversionXL

In this article, we’ll share key brand tracking metrics and methods for how to measure and optimize your success. Key brand tracking metrics. Supplement brand loyalty metrics with qualitative measures such as brand associations and perceived quality, as these can give you insight into why customers intend to repurchase.

Metrics 157
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Brand Strategy vs. Marketing Strategy (And How they Work Together)

ConversionXL

After running a culturally relevant marketing campaign, Indeed rose to number one in traffic and sales in Germany. Marketers must adjust their expectations and metrics with expanded brand tracking. Indeed’s German branch was struggling to close sales because they had no awareness in that market.

Marketing 128
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Sneak preview, KISSmetrics (and more)

Startup Lessons Learned

Kent Beck keynote, "To Agility, and Beyond" Six streaming locations Interviews ► March (7) New conference website, speakers, agenda Two new scholarship programs for lean startups Speed up or slow down? Expo SF (May. Conference streaming, sponsors, discounted tickets. Learning is better than optimization (the local ma.

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The Steps of the Recruiting Process … and How to Identify Failure Points

www.ere.net

Common reason for failure: no metric or feedback mechanism to measure the percentage of applications that were routed to the wrong job. Common reason for failure: the absence of a metric or feedback mechanism to measure the percentage of applications that were misclassified or that advanced without meeting minimum standards.

Hiring 57
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The Lean Startup at SIPA follow-up

Startup Lessons Learned

Loved it and great speaker, but disagree with portrayal of agile only dealing with known problems #leanstartup Im really interested in perspectives on this point. For example, the agile practice of an in-house customer or product owner that can make authoritative prioritization decisions seems like it doesnt translate very well to startups.

Lean 76
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Twitter Link Roundup #26 – Design, Marketing, Small Business, Social Media And More

crowdSPRING Blog

Showcase Of Web Design In Germany - [link]. “Designing startup metrics to drive successful behavior&# – [link]. Apply Agile Thinking To Everything You Do (especially helpful for startups & small businesses) - [link]. The Principle of Contrast in Web Design – [link]. 350+ Grunge Textures – [link].