The Startup Magazine

JUNE 2, 2022

Google uses the Quality Score algorithm to determine the ads to show, what position they’ll display in, and how much an advertiser will be charged for each click. . There are big discounts for ads that have a high clickthrough rate, which is meant to be an incentive to get people to create quality ads.

Advertising 130

Advertising Clickthrough Campaign Social Media 130

Hunter Walker

MAY 7, 2018

Back and forth flame wars on Twitter, Facebook and elsewhere register as “engagement” and high clickthrough on “new comment” mobile notifications. As Jack Dorsey said, defining what is a Healthy Conversation. I’m hopeful.

Web 62

Web Clickthrough Algorithm Metrics 62

ConversionXL

FEBRUARY 9, 2017

Improving your Quality Score, increasing your clickthrough rate (CTR), reducing your ad spend without compromising results… these are all top-of-mind for PPC marketers using AdWords. Quality Score is one of the most important metrics within your AdWords account as it has a significant impact on the cost per conversion you pay.

PPC 48

PPC Matching Algorithm Clickthrough 48

Hunter Walker

APRIL 16, 2014

.” Was tweeting the other day about how Twitter’s “Who to follow” recommendations lacked context and speculated the inclusion of more information might increase conversion. So I’m generally a fan of experimenting with additional context when it provides a look inside your algorithmic black box.

Clickthrough 92

Clickthrough Algorithm Database Video 92

Duct Tape Marketing

AUGUST 13, 2015

Ultimately what you are looking for are pages that have high impression counts but low clickthroughs (CTRs). In an algorithm that takes into account over 200 ranking signals, each given a different weight, a small boost in one category that pushes you up a position can get you double the traffic from a single keyword.

SEO 28

SEO Clickthrough Affiliate Private Equity 28

ConversionXL

APRIL 6, 2016

People hate popups, but they increase conversions. Joanna Wiebe, Jen Havice and Joel Klettke present: Conversion Copywriting Panel. If you have 0-10 conversions, etc. If you are below 1,000 conversions per month, you don’t have the power to run tests (w/ power of 80, you need 15%). Get more traffic and conversions.

Retention 48

Retention Algorithm Software Review Conversion 48