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The Definitive Guide to Video Prospecting

ConversionXL

What’s more, current trends indicate that it might become even more popular in the future, given the fact that it’s more popular among younger audiences. The first step in the process is getting to know your users (website visitors, social media followers, current customers, etc.) You can also give your audience a name at this point.

Video 141
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Making the Most of Your Drip Email Campaign: Content, Length & Frequency

ConversionXL

Everything I’ve found indicates that these heavy pitch oriented autoresponders lead to higher spam complaints, unsubscribes, and negative brand mentions through social media. In the last article about ReOptimizing your AutoResponder , I quoted a case study by Mauro D’Andrea about how he improved his email clickthrough rates.

Campaign 130
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The Key to Online Advertising Is Tracking Results

Duct Tape Marketing

You’ll lean into tactics that resonated with your audience and ditch those less-successful approaches. Create Conversion Goals in Google Analytics. In Google Analytics , you’re able to define your conversion goals. Google Analytics allows you to create up to 20 conversion goals for your business.

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5 Things You’re Measuring Incorrectly With Digital Analytics & What To Do About It

ConversionXL

Watching the growth of digital analytics over the last several years has been both exciting and disturbing. Disturbing, because many people & organizations want to compete on analytics, but are not doing the right things or adopting the right thinking about analytics. 15% of companies don’t track ROI (Return on Investment).

Analytics 113
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How to Get Traffic That Converts

ConversionXL

Just because you can take a look at your Google Analytics stats to see how much traffic you get and what it’s converting at, doesn’t mean you’re seeing the full picture. Traffic analysis with Google Analytics. Thankfully you can plug custom reports right into your analytics profile by just clicking on them.

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Finding your One Metric That Matters

leananalyticsbook.com

Lean Analytics Book. Communicating this focus to your employees, investors, and even the media will really help you concentrate your efforts. There are three criteria you can use to help choose your OMTM: the business you’re in; the stage of your startup’s growth; and your audience. Skip to navigation. Contact us. ?

Metrics 58
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Facebook Ads vs. AdWords: How to Decide and Start Optimizing for ROI

ConversionXL

New people constantly enter and leave the target audience. 2) For Facebook Ads, you’re sometimes targeting a static audience with very few people who enter or leave the audience, so ad fatigue rates are much higher, which means that you need to keep the creative up. Why You Should Link AdWords and Google Analytics.

PPC 48