ConversionXL

APRIL 14, 2021

In today’s article, we’ll focus on one specific type of prospecting message and its uses—video. If you’re running a fashion eCommerce store for example, you’ll want to know: Does your offer attract more men or women? There are several video-specific metrics that can help you see what’s working and improve what needs improving.

Video 141

Video Audience Metrics Analytics 141

ConversionXL

NOVEMBER 22, 2016

But at least if you’re working on an eCommerce site, you have clear metrics to hit. But many times, they’re dealing with non-financial metrics or competing online goals. Point is, thinking about and discussing this will help you move forward into choosing metrics, setting up reports, and optimizing based on insights.

Conversion 48

Conversion Metrics Analytics Non-Compete 48

ConversionXL

SEPTEMBER 11, 2014

The “themes” which I’ll talk about throughout the article are simple. Themes Improve Quality Score and Ad Rank Metrics. Boosting your CTR ( clickthrough rate ) will improve your Quality Score , which in turn improves your Ad Rank which gives you better ad position & lowers your CPC ( cost-per-click ).

PPC 114

PPC Matching Technical Review Search 114

ConversionXL

APRIL 11, 2016

Before people purchase from an eCommerce site, they want to see exactly what they’re purchasing. First, you can use annotations to get viewers to clickthrough to another site while they’re watching. Wistia shows which metrics can be used to help you measure various factors (e.g. Product Pages. File Size Matters.

Video 48

Video Conversion Mobile Search 48

ConversionXL

SEPTEMBER 24, 2020

Dave McClure’s conversion metrics visualize where different conversion optimization opportunities lie—including those for acquisition. 7 Ways that Predictive Analytics Is Transforming Ecommerce. If you don’t have customers, our articles on customer development and how to write compelling copy without customers can help you get started.

Acquisition 111

Acquisition Software Review PPC Analytics 111

crowdSPRING Blog

APRIL 10, 2015

Here is a whole litter of great links and articles we shared with you over the past week on our crowdSPRING Twitter account (as well as my own Twitter account ). Lean Marketing: Basic Metrics You Should be Watching. Increase Your Clickthrough Rate on Twitter crowdspring.co/1DQd1Cj. Enough with adorable dogs? crowdspring.co/1BJ5vlP.

Small Business 48

Small Business Design Social Media Clickthrough 48

ConversionXL

MAY 22, 2014

What follows is the first in a series of articles that will include some of the most common areas where optimization strategies can be applied to achieve better results for your company. This could cover a range of methods, but for the sake of this article, we’re going to focus on PPC, Social Media & Search. image source.

Software Review 116

Software Review PPC Analytics Search 116