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The Expert Guide to Creating a Marketing Growth Strategy

ConversionXL

It outlines four major growth strategies: market penetration , market development , product development , and diversification. Building new revenue streams in an untapped channel, like content marketing or email marketing. Product development. During product development, test activities like: R&D.

Marketing 115
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Lessons Learned: Product development leverage

Startup Lessons Learned

Lessons Learned by Eric Ries Sunday, April 26, 2009 Product development leverage Leverage has once again become a dirty word in the world of finance, and rightly so. But I want to talk about a different kind of leverage, the kind that you can get in product development. Its a key lean startup concept. Great post!

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The Principles of Product Development Flow

Startup Lessons Learned

Lessons Learned by Eric Ries Monday, July 13, 2009 The Principles of Product Development Flow If youve ever wondered why agile or lean development techniques work, The Principles of Product Development Flow: Second Generation Lean Product Development by Donald G. Reinertsen is the book for you.

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A large batch of videos, slides, and audio

Startup Lessons Learned

Lessons Learned by Eric Ries Tuesday, October 6, 2009 A large batch of videos, slides, and audio Ive been trying very hard to avoid turning this blog into a travelogue. Labels: audio , events , slides , startup visa , video A large batch of videos, slides, and audio Ive been trying very hard to avoid turning this blog into a travelogue.

Audio 118
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Practical Strategies For Starting A Business

Duct Tape Marketing

But if you are going to have somebody who's developing a product, developing a new technology, designing, or going out into marketing and figuring out new ways to market, you really need a thinker. Sign up to receive email updates. More About Duct Tape Marketing Consultant Network: Learn more here. Like this show?

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Amazing lean startup resources

Startup Lessons Learned

For the many entrepreneurs that send me cold emails asking for me to review a business plan or answer a strategic dilemma: Im much more likely to answer if youve already tried getting an answer on the mailing list. Last, Ive tried to keep this blog updated with events , slides , audio , video and books that are helpful as well.

Lean 146
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The Secret Sauce For Smarter Marketing Execution

Duct Tape Marketing

John Jantsch (00:00): This episode of the Duct Tape Marketing Podcast is brought to you by Marketing Against the Grain, hosted by Kip Bodner and Keion Flanigan is brought to you by the HubSpot Podcast Network, the audio destination for business professionals. Sign up to receive email updates. Duct Tape Transcript. Scroll back to top.