Occam's Razor

JULY 22, 2013

The world does not need a new business framework. seconds)" for business framework on Google today. But most of the frameworks available to us solve for divisional silos. Most of the frameworks we have also don't optimally capture the complexity of digital marketing and measurement. Why build a framework?

Framework 163

Framework Marketing Metrics Audience 163

ConversionXL

SEPTEMBER 20, 2016

According to Wikipedia , empathic design is “a user-centered design approach that pays attention to the user’s feelings toward a product.”. You then give them a Limbic Map® and ask them: When you are shopping for [Product Name], pick the top 3 words that BEST describe what you associate with the product. Conclusion.

Design 48

Design Distribution Framework Naming 48

www.rocketwatcher.com

NOVEMBER 8, 2010

Rocket Watcher Product Marketing for Startups Product Marketing for Startups About Speaking Contact Email Posts Startups Product Marketing Messaging Social Media Commentary Uncategorized Marketing Metrics 101 for B2B Startups 13. Rocket watcher b2b marketing metrics View more presentations from April Dunford.

B2B 42

B2B Metrics Marketing Startup 42

ConversionXL

FEBRUARY 24, 2014

A framework for thinking about this: Fogg Behavior Model. Metrics to keep in mind here: Average transaction value. Control: it’s easy to make changes (update quantity, remove products). Asos has a good take on the cart page: What they get right: Product photos. Product name & price. Conclusion.

eCommerce 133

eCommerce Design Software Review Technical Review 133

reidhoffman.org

NOVEMBER 12, 2013

Analogies are a conceptual framework, so they’re not going to be 100% accurate. To learn more about Greylock’s side of this story, read David Sze’s post at the Greylock blog.). And show that you’re focused on the metrics that matter: revenue numbers, engagement traction, etc. Identify the right metrics for success.

Entrepreneur 111

Entrepreneur Revenue Viral Networking 111

ConversionXL

NOVEMBER 11, 2015

Here’s a review from Judah Phillips ,, an analytics expert, consultant, and author who wrote Building a Digital Analytics Organization , Digital Analytics Primer , and Ecommerce Analytics : Judah Phillips : “Adobe offers a selection of analytics products named “Adobe Analytics” as part of the “Adobe Marketing Cloud.”

Software Review 48

Software Review Technical Review Development Team Review Conversion 48

www.rocketwatcher.com

DECEMBER 5, 2011

But name your startup John Smith and Associates and you’ve got yourself a problem. I’ve never named a company but I’ve named products a handful of times with decidedly mixed results (See my post on product naming here ). That might be tricky if your name is Ubbnoxx.us. Great post.

Naming 41

Naming Startup Product Name Framework 41