Duct Tape Marketing
OCTOBER 19, 2017
Transcript of The Importance of SEO in Marketing Today written by John Jantsch read more at Duct Tape Marketing. He is with Evolving SEO and we talk about search engine optimization and its importance in marketing today and how you need to begin to think about search engine optimization really at the strategic level. Back to Podcast.
YoungUpstarts
JULY 3, 2012
@brevsin : CEO of CampusLive.com Boris Revsin discusses the startup life and his love for Boston. missusP : Christine Perkett, CEO of PerkettPR shares her view as the head honcho of one of tech’s best PR companies. Marketing & PR. FuelOnline : Fuel CEO Scott Levy has been working in social media and SEO since 1997.
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View from Seed
JANUARY 24, 2018
Fareed led the first customer growth team at Instacart, with responsibility for pricing, referrals, SEO, and subscriber growth. Responsibilities included TV advertising, consumer media channels, creative, PR, research, UI/UX, photography, and brand strategy. Nancy lives in Lexington, MA with her husband and two daughters. Back to Top).
crowdSPRING Blog
FEBRUARY 22, 2013
Mobilize Your SEO: Making the Most Out of the Mobile Search Opportunity | SEOmoz – [link]. Mobilize Your SEO: Making the Most Out of the Mobile Search Opportunity | SEOmoz – [link]. Mobilize Your SEO: Making the Most Out of the Mobile Search Opportunity | SEOmoz – [link]. The Boston Globe – [link].
View from Seed
MARCH 3, 2015
Ellie Mirman was the first marketer hired by the CMO of HubSpot, the Boston-based marketing software startup that IPOed in 2014. We started with a general webinar about how to turn your website into a marketing machine, then we went on to SEO, then blogging, then social media. How did you address that? EM: We had waves of topics.
Startup Lessons Learned
MARCH 13, 2009
Announce a new product, start its PR campaign, and engage in buzz marketing activities. Even if you must launch to your customers, avoid the urge to also launch in extra places, just because your PR firm can do it at the same time. If you are having trouble raising money, sometimes a little PR can help. Help you raise money.
Startup Lessons Learned
SEPTEMBER 22, 2008
In this model, you take some fraction of the lifetime value of each customer and plow that back into paid acquisition through SEM, banner ads, PR, affiliates, etc. Similarly, it probably makes sense for everyone to take advantage of SEO (hey, its nearly-free traffic). But its not really viral growth, even when its exponential.
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