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Paywalls, SEO, and the Need for a Damn Good Brand

ConversionXL

Google’s own research , done “in cooperation with our publishing partners,” showed that “even minor changes to the current sampling levels could degrade user experience and, as user access is restricted, unintentionally impact article ranking in Google Search.”. News is an especially challenging vertical since no site owns a newsworthy event.

SEO 122
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Let's Fire Our Customers

Steve Blank

Let’s Fire Our Customers « Steve Blank steveblank.com/2009/09/24/lets-fire-our-customers – view page – cached + Customer Development Manifesto: The Path of Warriors and Winners (part 5) + Can You Trust Any VC’s Under 40? Their new strategy included a complete revamp and simplification of the product line.

Customer 195
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Demand Generation: Turning Tactics into Strategy

ConversionXL

Building a cache of user data in a CRM that’s strong enough to inform demand gen campaigns—what content to produce, where to distribute it—can take years, according to Brandt Bogdanovich of MST Solutions. How many campaigns, how many creatives, how many partners, how many referrers? How broad is the demand generation strategy?

Demand 132
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Two Overlooked Aspects Of Your Site Design That May Be Hurting Conversions

ConversionXL

As an informal observation, it’s not uncommon to see different companies in the same vertical adopt a “me-too” approach in their design aesthetic. Take Advantage Of Browser Caching. Mnot.net has created a very comprehensive guide to browser and other forms of web caching that should help you with better performance.

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The Secret History of Silicon Valley 12: The Rise of “Risk Capital.

Steve Blank

The Group is worth noting for: Investing their own private money, Reid Dennis would found Institutional Venture Partners in 1974 First group specifically investing in the valley’s electronics industry SBIC Act of 1958 During the cold war the launch of Sputnik-1 by the Soviet Union in 1957 both traumatized and galvanized the United States.

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The Secret History of Silicon Valley 11: The Rise of “Risk Capital.

Steve Blank

Whitney Company by writing a personal check for $5M and hiring Benno Schmidt as the first partner (Schmidt turned Whitney’s description of “private adventure capital&# into the term “venture capital”). set up companies to do just that – find and formalize investments in new and emerging industries. In 1946 Jock Whitney started J.H.

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Libox Wants To Manage All of Your Media and on Any Device (Interview with Erez Pilosof)

VC Cafe

VC Cafe: Sounds like there’s a lot of caching and data transfer. Since we have APIs, we have opportunities for business models with media and content partners. Corporations and strategic partners, using the Libox platform. We’re currently having conversation with partners in that area.

Media 84