Remove products-page checkout
article thumbnail

How To Prepare Your eCommerce Store For Black Friday 2018

YoungUpstarts

Create all campaigns and creative assets (for your website, social media, email marketing, advertisements, etc.) Ensure your product photos are high-quality and that they show your products in flattering light. Display all pertinent information upfront (such as product details and a shopper’s total order cost after shipping).

eCommerce 157
article thumbnail

How to Track and Improve Ecommerce Customer Acquisition Effectiveness

ConversionXL

There’s more to ecommerce customer acquisition than increasing checkout conversion rates. Personalize the buyer journey with email marketing 5. From start to finish, that experience ideally follows this path: Leads or subscribers. Your leads have decided you’re the solution and buy for the first time Referrals.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

CXL Live 2022 Recap: Main Takeaways From 6 World-Class Marketers

ConversionXL

Peep mentioned three ways to get inside the limited consideration set : Innovation : create an objectively better product and you’ll achieve a transient advantage, just the way other category kings such as Tinder or Tesla did. Win beyond product : use a powerful narrative, positioning, messaging, content and differentiation strategy.

B2B 94
article thumbnail

3 Advanced Web Analytics Visitor Segments: Non-Flirts, Social, Long Tail

Occam's Razor

Average Page Views Per Visitor. With segmentation we focus on groups of people and we focus behavior that has logical connections (everyone who used a particular keyword, group that came via Twitter, people who viewed a TV ad, visitors who saw more than 4 pages on our site etc., They did not click to see another page.

Analytics 118
article thumbnail

Raw Data & Google Analytics: A Game Changer

ConversionXL

Let’s take a simple example with pages per session. Say you have two sources with six sessions each that have the following number of pages per session: Source A: 1; 1; 2; 2; 2; 10; Source B: 2; 2; 3; 3; 4; 4. Looking at the raw data, you can see that if you omit the statistical outlier of 10 pages, Source A has far less engagement.

article thumbnail

Digital Marketing And Analytics: Two Ladders For Magnificent Success

Occam's Razor

Or Ford (it is amazing that in 2013, for such an expensive product, it looks so… 2005). Start investing in your email marketing strategy for extending relationships, and your paid search strategy for brand terms. Don't go all crazy with display ads, just focus on your brand, products and services. Not in step three.

Analytics 165
article thumbnail

How to Make Live Chat Convert

ConversionXL

Live chat is becoming increasingly common as a customer support channel. In fact, Zendesk’s newest report found that “In Q1 2015, live chat led all other channels in customer satisfaction at 92%.”. Lead generation. Reactive live chat is when the ‘chat now’ icon on the web page remains dormant until a customer clicks it.

Widget 48