article thumbnail

Why Email Marketing Is (Still) Important In 2022

Duct Tape Marketing

Laura has held leadership roles in product and operations with leading e-commerce companies, such as the NFL and Napster. 7:36] How is SMS as a preferred behavior channel now impacting your thinking as an email channel? [9:10] Prior to that, she was the Chief Marketing Officer at Legal Zoom. Welcome to the show Laura.

Email 94
article thumbnail

Leading Business Transformation – Featured Founder Mitul Ruparelia

The Startup Magazine

Inside Sales), Channel, Pre-Sales, SDRs, Marketing, Customer Success, and Professional Services. Beginning of 2009, Mitul designed and sold a solution that enables mobile operators across the globe to seamlessly exchange SMS, while taking care of billing, settlement, and routing. During that time, he had key successes.

Founder 126
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Top 10 Duct Tape Marketing Podcast Episodes for 2019

Duct Tape Marketing

Digital marketing provides business owners with dozens of channels through which to reach their audience. From paid ads to social media to SMS marketing to SEO, it’s easy to feel overwhelmed by the options out there. And while the stories come from Army life, they’re applicable to anyone in a position of leadership.

article thumbnail

What Plinko Can Tell Us About Where to Post

This is going to be BIG.

E-mail is important because it’s really the only channel you have with your audience that you own and control directly. Perhaps SMS, but most people don’t want your thought leadership in their previous text inbox.

Curation 128
article thumbnail

Soundbites from the future

Start Up Blog

A few soundbites from the future: Leadership: It’s no longer about being king of the mountain, it’s about being center of the circle. SMS Slingshot: converging the digital world with a physical interaction [link] A great way to brand events around a city which is cool, a digital crossover and temporary. It’s a multi-minded proposition.

Moldova 91
article thumbnail

Out of the Crisis #27: Eren Bali of Carbon Health on public health, COVID vaccinations, and working as a unified society to solve problems

Startup Lessons Learned

I mean, I think that's one thing that people miss often is that leadership is a philosophy, it's a set of principles. If you become their primary customer acquisition channel, you can now use your influence with the front door of the healthcare system to create a more democratized marketplace for the rest of the healthcare.

article thumbnail

So you say you want to be a Product Manager …?

Austin Startup

Hard skills such as data analytics are essential to being successful as a product manager, but equally-valued are soft skills such as communication, collaboration and leadership. Use frameworks in interviews to explain your qualifications and show your thought-processes. SO, YOU’RE HIRED!