Startup Lessons Learned

APRIL 26, 2009

In the end, I believe they co-created our product with us. In the meantime, I think we have a good explanation for what all those PR dollars are being spent trying to obscure. April 23, 2010 in San Francisco. Personally, the framework Ive found most helpful is MTVs "create, share, validate" feedback loop. Great post!

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Product Development Developer San Francisco Product 88

Startup Lessons Learned

MARCH 4, 2009

Thanks to those of you who were willing to fill out the survey, I learned my net promoter score (about 25) as well as some clear other segmentation insights: about 80% of you are founders of or work at a startup, you read many of the same other blogs, and many of you would like to engage with Lessons Learned in formats and venues beyond this blog.

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San Francisco Lean Continuous Deployment DC 68

Startup Lessons Learned

OCTOBER 4, 2010

This is the same issue we see with vanity metrics : companies are giving the appearance of sharing information while actually engaging in spin or outright deception. The higher the vanity ratio, the more effective the PR. It helps companies with PR. It makes successful founders famous. It sells newspapers and magazines.

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San Francisco Lean Metrics PR 167

Startup Lessons Learned

APRIL 17, 2010

► August (2) SXSW Case Study: SlideShare goes freemium ► July (4) Case Study: kaChing, Anatomy of a Pivot Some IPO speculation Founder personalities and the “first-class man&# th. April 23, 2010 in San Francisco. The visionary’s lament The Superbowl ad test Lo, my 57692 subscribers, who are you?

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Startup Lessons Learned

FEBRUARY 24, 2009

I liked the flattering Venture Hacks commentary so much Ill just quote it: Many founders believe that early stage startups are endeavors of execution. What happened when we got early press (circa 2004) in violation of our own no-PR rule. April 23, 2010 in San Francisco. Eric takes a different approach.

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Lean San Francisco Continuous Deployment DC 74

Startup Lessons Learned

MARCH 13, 2009

Announce a new product, start its PR campaign, and engage in buzz marketing activities. Even if you must launch to your customers, avoid the urge to also launch in extra places, just because your PR firm can do it at the same time. If you are having trouble raising money, sometimes a little PR can help. Founders push for it.

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San Francisco PR Lean Early Stage 168

Startup Lessons Learned

OCTOBER 7, 2008

This is completely analogous to the situation elsewhere on the internet, where launching a new website, product, or service with PR is getting harder and harder. On the web, we have many of these channels: SEM, SEO, world of mouth, PR and viral. Dont do PR upfront, dont put out a press release. My advice: dont launch big.

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San Francisco Lean Retention SEM 68

Startup Lessons Learned

JULY 9, 2009

In fact, I remember sending him and his obscure-to-me co-founder (aka Reid Hoffman ) a bug report early-on, instead of taking them up on their offer of an in-person meeting. I managed to be envious of dozens of other companies, founders, and colleagues who seemed to be having tremendous success but later turned out to be a mirage.

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Startup Lessons Learned

FEBRUARY 22, 2010

Engineers are offenders in this category too, but so is any gender-segregated activity, like an all-female PR or marketing team. One last suggestion, which is a technique I learned from my IMVU co-founder Will Harvey. One last suggestion, which is a technique I learned from my IMVU co-founder Will Harvey.

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San Francisco Lean Sweden Continuous Deployment 167

Startup Lessons Learned

MARCH 27, 2009

The full formula works like this: runway = cash on hand / burn rate # iterations = runway / speed of each iteration Very few successful companies ended up in the same exact business that the founders thought theyd be in (see Founders at Work for dozens of examples). April 23, 2010 in San Francisco. Bring your questions.

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San Francisco Lean Continuous Deployment DC 117

Startup Lessons Learned

APRIL 7, 2010

At least, not in the traditional sense of trying to squeeze every tenth of a point out of a conversion metric or landing page. Even if it shows improvement in some micro metric, does that invalidate the overall design? That was evident in the metrics and in the in-person usability tests. No one feature is to blame.

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San Francisco Lean Metrics Design 154

Startup Lessons Learned

SEPTEMBER 13, 2010

Lessons Learned by Eric Ries Monday, September 13, 2010 The Superbowl ad test I am a firm believer in the danger of vanity metrics , numbers that give the illusion of progress but often mask the true relationship between cause and effect. Vanity metrics are generally bigger. Vanity metrics. The solution? Is that really news?

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San Francisco Metrics Lean PR 154

Hearpreneur

SEPTEMBER 16, 2015

A mutual friend connected me in San Francisco with Ori in New York. When we were deciding what to call our new PR agency we started by writing down a bunch of words that describe what we do, that we felt passionate about. While we were working on the logo it dawned on us that PR was actually uPRoar’s middle name.

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Startup Lessons Learned

DECEMBER 16, 2008

Our goal is to understand the metrics, mechanics, and levers of engagement. Lets look at a specific example, and start to think through what the metrics might look like if we attempted to measure it: Customer gets a synthetic message saying: "upload some photos!" Levers of engagement Lets start with the levers of engagement.

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Viral San Francisco Lean Continuous Deployment 140

Startup Lessons Learned

JANUARY 30, 2009

Launch with a PR blitz, including mentions in major mainstream publications. As with many Silicon Valley failures, a flawless PR launch turned into a flawed customer acquisition strategy. Departments were built and were even metrics-driven. But there was no feedback loop to help the company find the right metrics to focus on.

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San Francisco Lean Agile Continuous Deployment 150

Startup Lessons Learned

FEBRUARY 12, 2009

Having worked with dozens of founders over the past few months, I think I can safely say, without naming any names, that most of us are not too clear on what were talking about when it comes to markets. Founders are constantly being barraged by incoherent and contradictory advice. Is a market a set of paying customers?

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San Francisco Continuous Deployment Ruby Lean 89

Startup Lessons Learned

SEPTEMBER 11, 2009

As a founder of a company, there is nothing more painful than to see your most loyal and devoted customers suffering. Have you personally visited the Content Creator forums and read through the PR thread? When new changes roll out that aren't anticipated or expected - like the whole PR deal that became a PR mess - people PANIC.

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