Remove Customer Development Remove Silicon Valley Remove Software Remove Vertical
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The Customer Development Manifesto: Reasons for the Revolution.

Steve Blank

In the next few posts that follow, I’ll describe more specifically how this model distorts startup sales, marketing and business development. —– Part 2 of the Customer Development Manifesto to follow. related recent reading: The Customer Development Manifesto: Reasons for the Revolution, The Customer Development [.]

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Times Square Strategy Session – Web Startups and Customer Development

Steve Blank

I was in New York last week with my class at Columbia University and several events made me realize that the Customer Development model needs to better describe its fit with web-based businesses. And without revenue how do we know if we achieved product/market fit to exit Customer Validation?” It’s an impressive portfolio.

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Ardent War Story 5: The Best Marketers Are Engineers

Steve Blank

Other advisors provided marketing with industry-specific advice in our initial vertical markets (computational fluid dynamics, computational chemistry, finite element analysis, and petroleum engineering). He would go on to be a co-founder of two mechanical engineering software companies.)

Engineer 198
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supermac War Story 1: Joining supermac

Steve Blank

Steve Blanks 30 years of Silicon Valley startup advice. While I was consulting for them, I got a call from a recruiter for a company called SuperMac, which made add-on products for the Macintosh. Order Here. To Order Outside of the U.S. Now In Print! Blog at WordPress.com. Theme: Digg 3 Column by WP Designer.

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Out of the Ashes - Something Isn't Quite Right

Steve Blank

I’m a software engineer by trade, so I’m always interested in some better way to do things, whether they are in software or in business processes or organizations. Steve Blanks 30 years of Silicon Valley startup advice. We’ve managed startups like this forever; there is no other way to manage them.”

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Someone Stole My Startup Idea – Part 2: They Raised Money With My.

Steve Blank

Customer Development We were starting Epiphany, my last company. I was out and about in Silicon Valley doing what I would now call Customer Discovery trying to understand how marketing departments in large corporations worked. He continued: “I’d like to convince my boss so our company can be your first customer.”

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Convergent Technologies: War Story 1 – Selling with Sports Scores.

Steve Blank

These companies would take our computers and put their name on them and resell them to their customers. Business customers were starting to ask for “office automation solutions” – word processing, spreadsheets, graphing software on a desktop. Hiring a VP of Sales in customer discovery typically sets a startup back.