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Public Relations Tips for Small Businesses and Entrepreneurs [Webinar Recap]

Up and Running

But where do you start, and what are the best approaches to public relations for an entrepreneur? Jennefer Witter is the CEO and founder of The Boreland Group, which is a certified, woman-owned public relations agency in New York City. I start off with this question: What is public relations?

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Twitter Link Roundup #190 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

crowdSPRING Blog

A Contrarian View: Hire Well, Nurture Carefully, Fire Prudently | by Mike Samson – [link]. A Contrarian View: Hire Well, Nurture Carefully, Fire Prudently | by Mike Samson – [link]. Early Stage Distractions | Nick Francis – [link]. Here are some of the links that I’ve liked and shared this past week!

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How to Scale Support of Portfolio Companies

David Teten

We have insight on the competencies of our companies’ personnel, and who is hiring or shrinking. We also have a better known brand than some of our early stage companies, so we can leverage that to help source talent. For example, consider public relations.

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Twitter Link Roundup #92 – Small Business, Social Media, Design, Copywriting, Marketing And More

crowdSPRING Blog

How to Hire a Graphic Designer – [link]. How to Hire a Graphic Designer – [link]. 10 Marketing Lessons for Early-Stage Tech Startups - [link]. Here are some of the links that I’ve liked and shared this past week! The image to the left is one of 44 cool flyer/poster designs from around the world.

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Lean Startups aren't Cheap Startups

Steve Blank

The key contributors to an out-of-control burn rate is 1) hiring a sales force too early, 2) turning on the demand creation activities too early, 3) developing something other than the minimum feature set for first customer ship.

Lean 244
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The Entrepreneur’s Wish List from VCs [part 1]

VC Cafe

Examples: insurance, health care, hosting, public relations, marketing materials, finding and hiring talent, etc… Buying power, negotiation power, economies of scale were all mentioned in different variations. Use the power of all your investments to facilitate common infrastructure and better prices with vendors.

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“I guess we’ll know we’ve made it when a woman can get away with behaving like Elon Musk.” Talking With VC Ashley Mayer About Finding Your Career, Taking Box Public, And Why She’s Not Interested In Reading Yet Another Female CEO Takedown

Hunter Walker

Ashley Mayer: I was two years post-college and working at a public relations agency in San Francisco, a job and career path I stumbled onto when I was rejected by my top law school picks. I tried to get hired at Better Place and failed. Enter Box. Which audience do we need to reach, and what do we want them to do?

IPO 91