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Paywalls, SEO, and the Need for a Damn Good Brand

ConversionXL

Experiments run by Dan Smullen , who manages technical SEO for Independent News & Media , demonstrate that Google isn’t biased against paywalled content: Before launching our paywall in February, we implemented a soft wall—a registration wall. Lead-ins with content in HTML or structured data for users and Google.

SEO 122
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JavaScript vs. Python: Which Should Marketers Learn?

ConversionXL

Depending on your specialty (the vertical bar of your T), you may gravitate toward one language or the other. JavaScript for SEO, PPC, CRO, and analytics. Specialists in PPC, SEO, CRO, and product marketing benefit heavily from learning JavaScript. In addition to using it for CRO, PPC, SEO, etc., T,” as in your T-shape.

Marketing 117
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Client-Side Vs. Server-SideA/B Testing Tools: What’s The Difference?

ConversionXL

This obsession has bred comprehensive lists of growth tools , SEO tools , and general online marketing tools. In fact, ideally, we want our users never to touch any code (be it HTML, JavaScript, CSS, or PHP). Pay attention to the HTML elements you change. Marketers of all stripes are obsessed with tools.

HTML 58
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Client-Side Vs. Server-SideA/B Testing Tools: What’s The Difference?

ConversionXL

This obsession has bred comprehensive lists of growth tools , SEO tools , and general online marketing tools. In fact, ideally, we want our users never to touch any code (be it HTML, JavaScript, CSS, or PHP). Pay attention to the HTML elements you change. Marketers of all stripes are obsessed with tools.

HTML 50
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Guide to Website Navigation Design Patterns

sixrevisions.com

Vertical Bar/Sidebar Navigation. Vertical bar/sidebar navigation is when navigation items are arranged in a single column, one on top of another. The vertical bar/sidebar navigation design pattern is seen all over the place, on virtually every kind of website. Common Characteristics of Vertical Bar/Sidebar Navigation.

Design 83
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Preparing Websites For The Unexpected | Smashing Mobile

mobile.smashingmagazine.com

More than that, it’s embarrassing how, almost eight years after CSS gained practical acceptance, a lack of foresight haunts those of us who write HTML. Because each HTML document (formerly called “pages”) may contain many blocks, Web designers can use mobile devices’ limited screen sizes to their advantage.

Mobile 101
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7 Ways Form Accessibility Can Boost Conversions

ConversionXL

Accessibility and search engine optimisation (SEO) are closely related. Both SEO and accessibility make you think of your user first and foremost. HTML links, buttons, and form fields (i.e. HTML Markup. CX Partners agreed that users found it easiest to scan a form with vertical field labels. Image Source.