Up and Running
SEPTEMBER 16, 2014
If someone asked whether or not your business has Intellectual Property (IP) and your answer is “I do not know” or “I doubt it,” you are not alone. It is difficult to be in a business situation completely devoid of IP worth identifying and protecting. IP is a not just a legal issue.
Hearpreneur
JULY 1, 2020
Several “experts” in marketing and advertising, and IP lawyers, tried to talk me into changing it. The company really started over 8 years ago with a nickname from my fans in South Texas who affectionately gave me the nickname, Juan Lobo, which is my name in Spanish. Buttercloth was born. It was just natural. 7- My name in Spanish.
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Austin Startup
AUGUST 29, 2017
A 1992 study from the Harvard Business Review found that the right pricing changes can drive revenue and profit improvements faster than any other growth lever — faster than increasing the volume of sales or decreasing costs. At worst you will destroy hard earned revenue and/or profit. The importance of price. Let’s break this down.
VC Cafe
NOVEMBER 3, 2010
“Carriers are moving rapidly to IP-based mobile backhaul, and Wintegra’s product offering is uniquely positioned to enable this packet transition and breakthrough the bandwidth bottlenecks faced in mobile networks,&# said Greg Lang, president and chief executive officer of PMC-Sierra. In 2009 it boasted revenue of $4.49
Steve Blank
MAY 3, 2011
Last week the teams tested their Revenue Models hypotheses: what are customers willing to pay for? Their initial customer segment were upwardly mobile professionals with $2-10K discretionary purchases/year (excluding travel,) and their revenue model was affiliate program fees. Any IP you need to license? Week 8 of the class.
Occam's Razor
JANUARY 28, 2013
They use geo/ip to work out where I am. Why is it that when I just visited news.yahoo.com, the ad says "New Rule in Texas!", Don't you love happy customers and big revenues? I press a button and – boom! – Music! It is not that hard to do this. They work out my local time.
ConversionXL
APRIL 12, 2017
Last week, 400+ data-driven marketers from 20+ countries around the world met up in the outskirts of San Antonio, Texas for CXL Live 2017. No, the first 2% is more valuable in terms of revenue. Create a revenue forecast before you even run the experiment. You need to track the right revenue goals. 10K / 1M = 1%.
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