ConversionXL

JANUARY 14, 2020

speaking to customers); Customer requests; Strategically, to attack a market. JTBD follows 5 steps: Identify the focus market; Find core and side jobs customers try to get done; Categorize the jobs; Create job statements; Prioritize opportunities depending on how well they’re served at the moment (over-served, served right, underserved).

SEO 159

SEO Framework SCRUM Search 159

Startup Lessons Learned

SEPTEMBER 10, 2008

There are several ways to make progress evident - the Scrum team model is my current favorite. If you have a true cross-functional team, empowered (a la Scrum) to do whatever it takes to succeed its likely they will converge on the result quickly. When its receding, we rescope. Do you have a spec?

Software Review 144

Software Review Technical Review San Francisco Continuous Deployment 144

Guy Nirpaz

MAY 1, 2016

It is written in similar style to the Scrum book I’ve used to learn how to become a successful engineering leader. I started my journey in Customer Success seven years ago, and from the start one of the biggest challenges has been showing how Customer Success is different — from sales, customer support, marketing, etc.

SCRUM 40

SCRUM Framework Revenue Engineer 40

Startup Lessons Learned

NOVEMBER 18, 2008

At IMVU , we called this person a Producer (revealing our games background); in Scrum , they are called the Product Owner. Startup Visa update ► February (5) Kiwi lean startup + Australia next Why diversity matters (the meritocracy business) Beware of Vanity Metrics (for Harvard Business Rev.

San Francisco 60

San Francisco Continuous Deployment Lean DC 60

ConversionXL

NOVEMBER 10, 2020

Content marketers need a new model that reflects how humans actually work. It’s still a marketer forcing someone to go on a journey that ends in a purchase. Instead of focusing on content for each phase of the traditional funnel, marketers need to create content at three depths: conceptual, strategic, and tactical.

Agile 139

Agile Social Media Audience Software Review 139

Startup Lessons Learned

JULY 29, 2009

Just as a business incurs some debt to take advantage of a market opportunity developers may incur technical debt to hit an important deadline. This was a huge win (and we were delighted to give credit where it was due), because it allowed our initial products to get to market much faster. July 30, 2009 1:29 PM jkorotney said.

Technical Review 168

Technical Review Software Review San Francisco Lean 168

ConversionXL

JUNE 16, 2015

Does that sit into the Agile scrum team? Are they bearing the scrum, bearing the team or everywhere. It would bear a lot of the AB testing expertise into the scrum team, so you can innovate. For example testing in the like market. I don’t see a lot of people running lots of very robust digital marketing AB tests.

Video 48

Video Analytics SCRUM Metrics 48

Startup Lessons Learned

APRIL 9, 2009

blader : @ericries my #1 takeaway from #leanstartup : "No marketing team. So instead of having sales, marketing, and business development, we have a problem team implementing customer development. dalelarson : "Metrics are people, too." Metrics are a key questions startups face. No engineering team.

San Francisco 132

San Francisco Continuous Deployment Lean Agile 132

Startup Lessons Learned

DECEMBER 6, 2008

When youve mastered that, consider adding operations, customer service, marketing, product management, business development - the idea is that when the team needs to get approval or support from another department, they already have an "insider" who can make it happen. At IMVU, we found 60 days was just about right.

San Francisco 74

San Francisco SCRUM Lean Continuous Deployment 74

Startup Lessons Learned

SEPTEMBER 22, 2008

Heres something I can relate to: We used assembla for subversion, scrums, milestones, wikis, and for general organizational purposes. Scrum reports would come in once a month, nobody was actually responsible for anything. We had all the tools in place but we didn’t actually practice agile development.

San Francisco 68

San Francisco SCRUM Lean Continuous Deployment 68

The Next Web

SEPTEMBER 8, 2013

The rest are providing central services like marketing, customer care and localization (20%) or others like HR, PR, Finance, Business Analytics and teams that maintain simple services for persistence of games. Teams decide on their own how to do things, although they usually blend in elements of Scrum and/or Kanban. Knowledge sharing.

Software Review 146

Software Review Agile Analytics SCRUM 146

A Smart Bear: Startups and Marketing for Geeks

OCTOBER 24, 2011

How to differentiate yourself in a crowded market (and when perhaps you shouldn’t try). Bob: I’ve come around to the opinion that the metric of how many people join X service is pretty worthless when it comes to monetization. The reason is that, that all you’re doing is making the market smaller for yourself.

Cofounder 208

Cofounder Technical Review Software Review Differentiation 208

YoungUpstarts

MAY 30, 2019

Upon arrival, I incorporated a few elements from my previous stop into this new endeavor, including a battle-tested Agile Scrum process and the corresponding technology. Every day that follows, you’ll know more about your users, your market, your skills, and your competition. Transparency keeps teams in sync.

Management 138

Management Product SCRUM Early Stage 138

steveblank.com

JULY 8, 2011

Home Books for Startups Guide Secret History-Bibliography Steve Blank Startup Tools Steve Blank Entries RSS | Comments RSS Email Subscription Get Steve Blank via your RSS Feed RSS - Posts RSS - Comments Categories Air Force (12) Ardent (10) Audubon (1) Big Companies versus Startups: Durant versus Sloan (39) Business Model versus Business Plan (..)

Software Review 110

Software Review Startup Silicon Valley Analytics 110

www.vccafe.com

MARCH 11, 2013

Whether you’re wondering what site search you should use or what is the best email marketing tool, knowledge is power. Inbound Marketing vs Interruption marketing. Email marketing. Market Research. Promotions/Marketing. Put up a LaunchRock Page and get your marketing working right away.

Software Review 53

Software Review Technical Review Startup 53