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The Customer Development Manifesto: The Startup Death Spiral (part.

Steve Blank

The new VP of Sales reviews the sales strategy and tactics that did not work and comes up with a new sales plan. Isso sem mencionar que, dependendo do problema, em alguns casos fica bastante difícil “voltar atrás&#. Steve ainda brinca que, nesses casos sem volta, a Startup em pouco tempo entra na Espiral da Morte) [.]

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How to Do a Competitive Analysis: A Step-by-Step Guide

ConversionXL

Reviewing a competitor’s online presence helps me understand how to differentiate my client. What I’m looking for are common trends within that vertical. reviews, trust). Here’s Tony DeYoung explaining his process to do just that: Tony DeYoung: I always do competitive analysis for SEO and SEM.

SEO 126
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eCommerce: A VC Story [guest post]

VC Cafe

Today’s e-consumers are reaping the benefits of eCommerce’s cornerstone: Superior technological innovation. For example, some companies may choose to outsource their SEM activities, some may decide that their R&D can be outsourced, while others may eventually outsource customer support.

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A Step-by-Step Guide to Conducting Competitive Analysis

ConversionXL

Reviewing a competitor’s online presence helps me understand how to differentiate my client. What I am looking for is common trends within that vertical. I analyze the story the competitors tell with their landing pages, their site UX, and transparency (reviews, trust). The lean, aggressive ones do. Functional Investigation.

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Growth Marketing: The Skills and Frameworks You Need

ConversionXL

The growth marketer would design and run an experiment (ideating, drafting, and sending the email), and then review the data to confirm or disprove the hypothesis. Growth hacking is a term that emerged from the Silicon Valley tech community and the lean startup methodology. One of Qless’s core verticals is the retail industry.

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Bitesize Tuesday: Tracx, Innovid, Kenshoo, uTest and More Investment Rounds [recap]

VC Cafe

Below is a recap of some of September’s Israeli tech headlines: Investment rounds. With verticals such as web, gaming, mobile and desktop software, utest has managed to tap into the vast market of companies that don’t have in-house QA teams. SimpliVT , a new venture in stealth has raised $9.2

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Good to Great to Excellent: A Roadmap

www.launch.co

5 star rating (it would be more if we didnt have early technical issues). Competition is fiercer, winners win more and every vertical has many more losers. There are tons of ways to do this from net promoter score to watching your actual reviews in the App Store. It would be close, and it maintains a 4.5/5