ConversionXL

MARCH 19, 2020

An article on growth and marketing in the middle of a crisis—the current one or any other—can seem tone deaf. This post surveys what people have done in the past—and what marketing leaders are doing now—to make it through tough times and thrive in the post-crisis era. In 2002, McKinsey published a study of 1,000 U.S.

Marketing 121

Marketing Campaign Non-Compete Lean 121

ReadWriteStart

JULY 6, 2020

Here is guerrilla marketing — how to growth hack your startup. Your marketing isn’t going your way. So the idea is guerrilla marketing is used as a strategy designed for you to promote your startup in an unconventional way with little budget to spend. Have you fought tooth and nail for your product and service?

Marketing 156

Marketing Startup Guerilla Canada 156

YoungUpstarts

MARCH 10, 2017

It is important to transform your marketing communication from the old brand to the new brand in one go in order to ensure consistent messaging. Finally, marketers also need to work on the internal rebranding. So between 2002 and 2007, Compaq continued to use their logo with little change. The first step was PR.

Merger 124

Merger Campaign PR Software 124

www.inc.com

SEPTEMBER 24, 2011

Sales & Marketing | Wednesdays. SALES & MARKETING. Online Marketing. Advertising. Bringing Innovation to Market. Even with the turmoil in the capital markets in the second half of 2007, it was another record year for merger and acquisition activity. Email Address: ); ADVERTISEMENT. Finance | Tuesdays.

Arizona 40

Arizona Equity Iowa Venture Capital 40

Up and Running

MAY 6, 2015

With my role at Palo Alto I think about marketing most of the day and as a small business owner you’re obviously thinking about marketing, probably online marketing. It’s almost arrogant to us to think as marketers I’m going to put the perfect thing on my homepage. John: PR wants some event calendar.

SBA 60

SBA Technical Review Software Review Small Business 60

BeyondVC

MARCH 23, 2004

There were a number of attendees who were here during the past few years and their businesses raised a fair amount of capital and somehow they managed to survive the nuclear winter during the 2001-2002 period. What allowed them to do it? What are the challenges they face now? Let’s fast forward to now.

Bankruptcy 60

Bankruptcy PR Revenue Advertising 60

Hearpreneur

JANUARY 22, 2017

When we started our company in 2002 we decided that Sonjara would make a great name for our company or product; meaningful and unusual, as well as easy to pronounce and spell. As I looked at my competition it felt as though each advertising law firm created advertisements that seemed very self-centered.

Naming 48

Naming Entrepreneur LLC Software Review 48