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Should Founders Be Allowed to Take Money off the Table?

Both Sides of the Table

Founders however are asked to take low salaries and never really get back the time they worked for free. But more spend = more viral opps = more revenue down the road. >50% of our revenue in now viral. The very modest salary that I drew didn’t come anywhere near meeting my monthly costs so I had to eat into savings.

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Startup Killer: the Cost of Customer Acquisition | For Entrepreneurs

www.forentrepreneurs.com

To compute the cost to acquire a customer, CAC, you would take your entire cost of sales and marketing over a given period, including salaries and other headcount related expenses, and divide it by the number of customers that you acquired in that period. (In For more on the topic of Viral Growth, refer to my blog post on that topic here.)

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Cracking The Code: Building Your SaaS Sales Compensation Plan

Cracking the Code

However, it does not mention whether there is a base salary associated with the plan and if so what it is. Id appreciate any comments on how this would change as a base salary is added to the mix. I would also love to know more about your thoughts of how Base salary gets baked into the OTE plan. Is there a base salary?

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Cracking The Code: Getting through the downturn: a few thoughts.

Cracking the Code

2007. (10). Popular Media: the key to viral marketing. Best Venture and Technology Podcasts for 2007. Rethink vertical segmentation: Healthcare? Is Government a good idea? ► 02/24 - 03/02. (1). Launch of the SaaS 13 Index! ► 02/03 - 02/10. (1). The 10 laws of SaaS unveiled at Bessemer CEO Summi. VC lifestyle.

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Knowledge

Occam's Razor

" ~ Digital Careers: "How can I get a bigger salary? The Awesome Power of Visualization 2 -> Death and Taxes 2007. Viral, Social, Sentiment, Mobile: 4 Delightful Web Analytics Solutions. Digital Careers: "How can I get a bigger salary? 2007 Predictions: Web Analytics. How can I be smart?"

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Cracking The Code: The Bessemer 10 laws of SaaS - Fall 2008.

Cracking the Code

In this case, fully-burdened is not just the salary, bonus, and benefits of the sales rep, but also allocations for sales engineering support, executive support, marketing expense, and professional service expenses associate with securing the customer. ► 2007. (10). Popular Media: the key to viral marketing. VC lifestyle.