2008 Acquisition Analytics Metrics 
ConversionXL
MAY 19, 2020
Marcus Sheridan is the king of the question, having used question-driven content to save his failing River Pools & Spa business during the Great Recession of 2008. Map these metrics to the appropriate funnel stages, as well as the content types most commonly used to support them. What questions are your customers asking?
Occam's Razor
OCTOBER 14, 2014
If you've read my first book Web Analytics: An Hour A Day, you know that I've advocated this strategy since 2008! Any big changes in your marketing/customer acquisition strategy over the last time period (more money doing Search, less money in Email, elimination Facebook as it does not work, etc., See Page 269. :).
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Both Sides of the Table
JULY 1, 2010
And finally, Scott demonstrated his internal management tool for managing the metrics of his business. Rumored to have turned down acquisition offers from Yahoo and Facebook. A social analytics platform for Facebook app developers and publishers that provides detailed demographic and engagement data. -A It’s awesome.
ReadWriteStart
OCTOBER 28, 2010
I also advised Antonio to defer his investor road show and even customer acquisition programs until this basic positioning exercise is in place. IDES is an analytics enhancement for fraud prevention systems addressing the credit card fraud market. IDES Technologies. Then Cristina Soviany presented IDES Technologies from Belgium.
Occam's Razor
SEPTEMBER 30, 2008
I have tried to find some metric that mixes Y/Y and M/M, but to no avail. Here's me comparing performance of this blog over two years for the Visitors metric: Overall happiness reigns, I think. Let's say I did lots of things to drive SEO from Nov 2007 to May 2008. Five Rules for High Impact Web Analytics Dashboards.
Cracking the Code
OCTOBER 10, 2008
Friday, October 10, 2008. The Bessemer 10 laws of SaaS - Fall 2008 Release. When we first published Bessemer’s Top 10 Laws for Being "SaaS-y" in early 2008 in conjunction with our annual invitation-only SaaS CEO Summit, we were overwhelmed with the positive response and feedback we received. Brian, Paglo www.paglo.com.
Occam's Razor
MAY 18, 2010
One of my earliest blog posts extolled the glorious virtues of segmentation: Excellent Analytics Tip#2: Segment Absolutely Everything. Many paid web analytics clickstream analytics tools, even today (!), Web Analytics , the other wonderful free WA tool, had advanced segmentation from day one. Acquisition.
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