Remove 2011 Remove Business Model Remove Distribution Remove Lean
article thumbnail

The Class That Changed the Way Entrepreneurship is Taught

Steve Blank

Business plans presume that building a startup is a series of predictable steps requiring execution of a plan which assumes a series of known facts: known customers, known features, known pricing, known distribution channel. The reality is that most business plans don’t survive first contact with customers. experiential.

Lean 436
article thumbnail

The LeanLaunch Pad at Stanford – Class 2: Business Model Hypotheses

Steve Blank

Our new Stanford Lean LaunchPad class was an experiment in a new model of teaching startup entrepreneurship. what distribution channel? Come up with ways to test each of the 9 business model canvas hypotheses. Their business was a robot lawn mower. Mike Dorsey ( MBA/MSE, Jun 2011) B.S. Syllabus here.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Why Internal Ventures are Different from External Startups

Steve Blank

For those who don’t know, I wrote the book Open Innovation in 2003, and followed it with Open Business Models in 2006, and Open Services Innovation in 2011. In this post, I want to share some new thoughts that build on Steve’s post, and connect them to Lean Startup methods.

Startup 329
article thumbnail

When Krave Jerky Showed up in Class with a $435,000 Check

Steve Blank

Hershey just bought Krave Jerky, a team in our 2011 Berkeley Lean LaunchPad class, for >$200 million. In fact, by the start of class they had ~$750K in revenue for 2011 – not quite Facebook but a nice small business. Unlike most of the other teams in the class, Krave was already up and running.

article thumbnail

The Evolution of Entrepreneurial Education and Corporate Innovation

Steve Blank

Lean LaunchPad class developed for Stanford. Philip Bouchard : You’ve started teaching at Berkeley since 2002, Columbia in 2003 and at Stanford since 2011. Steve Blank: When I first starting teaching, the capstone entrepreneurship class was how to write a business plan. Worth a read. Mission-Driven Entrepreneurship.

Incubator 332
article thumbnail

New Rules for the New Internet Bubble

Steve Blank

Lean Startups/Back to Basics (2000-2010): No IPO’s, limited VC cash, lack of confidence and funding fuels “lean startup” era with limited M&A and even less IPO activity. The New Bubble : (2011 – 2014): Here we go again…. (If 2001 – 2010: Back to Basics: The Lean Startup. Rules For the New Bubble: 2011 -2014.

Internet 334
article thumbnail

Marketing and Growth Lessons for Uncertain Times

ConversionXL

Greater discipline during boom times offered more flexibility during lean years. And getting it right during the lean years, Bain reports , has a massive impact on companies’ growth rate after things improve: ( Image source ). As the recession wrapped up, they had to remind consumers of lean times. Progressive. Image source ).

Marketing 121