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This Week in VC with Dana Settle of Greycroft Partners

Both Sides of the Table

It’s always fun debating companies with Dana because she’s always so knowledgeable on deals – particularly those in the digital media, ad-tech and eCommerce spaces. We also talked about the emergence of New York City as the “hot” new area of entrepreneurship, VC and innovation driven by the quantification of the online advertising industry.

Partner 240
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HOW TO: Hire the Perfect CTO

mashable.com

He is a serial entrepreneur, internationally syndicated columnist, angel investor, public speaker and author of the best-selling book Never Get a “Real&# Job: How To Dump Your Boss, Build a Business and Not Go Broke. This is especially true when it comes to tech companies hiring the wrong chief technology officer.

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Lessons Learned: The engineering manager's lament

Startup Lessons Learned

The idea is that once we move to the new system (or coding standard, or API, or.) Heres my diagnosis of his problem: He has some automated tests, but his team doesnt have a continuous integration server or practice TDD. Every few months, the situation comes to a head, where the engineers finally scream "enough!"

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Startup Investor Makes a Deal: Engineers for Equity

mashable.com

The shortage of startup technical talent, especially in New York City, has been well-documented. With more than 40 million monthly pageviews, Mashable is the most prolific news site reporting breaking web news, providing analysis of trends, reviewing new Web sites and services, and offering social media resources and guides.

Equity 74
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5 Hot Ecommerce Trends to Watch

mashable.com

It would take an article in itself to fully compare the benefits of these (and other popular ecommerce site providers), but suffice it to say they both offer options for businesses that do not wish to manage the technical aspects of their ecommerce storefront. Tech & Gadgets Highlights. Advertising. The “Mom and Pop” Effect.

eCommerce 101
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How To Close The Books on Your Startup

mashable.com

This post originally appeared on the American Express OPEN Forum , where Mashable regularly contributes articles about leveraging social media and technology in small business. This is particularly true in the fast-paced high-tech and software world, where only a small percentage of startups mature. Tech & Gadgets Highlights.

LLC 68
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How HTML5 Is Aiding in Cross-Platform Development

mashable.com

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