article thumbnail

Public Relations Tips for Small Businesses and Entrepreneurs [Webinar Recap]

Up and Running

But where do you start, and what are the best approaches to public relations for an entrepreneur? Jennefer Witter is the CEO and founder of The Boreland Group, which is a certified, woman-owned public relations agency in New York City. I start off with this question: What is public relations?

article thumbnail

Twitter Link Roundup #229 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

crowdSPRING Blog

Betting on the Ponies: non-Unicorn Investing – crowdspring.co/1jqLtKQ. Advertisers are surprised that people aren’t paying attention to ads, even when targetted – crowdspring.co/1qskctz. Even if coal were free to burn, power stations couldn’t compete – crowdspring.co/1qp2jZ8. Solar has won.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

25 Entrepreneurs Share Their #1 Goal for 2020

Hearpreneur

So for the coming year, I have as my main goal to let go and trust that my wonderful, and very competent staff will be able to deliver the same level of quality that I would. Sell millions of copies of my booklet about some easy-to-use advertising math I developed that can help all kinds of businesses make a lot more money.

article thumbnail

25 Entrepreneurs Share Their #1 Goal for 2020

Hearpreneur

So for the coming year, I have as my main goal to let go and trust that my wonderful, and very competent staff will be able to deliver the same level of quality that I would. Sell millions of copies of my booklet about some easy-to-use advertising math I developed that can help all kinds of businesses make a lot more money.

article thumbnail

52 Entrepreneurs Explain Why They Started Their Business

Hearpreneur

For example, it still heavily relies on print advertising (bridal magazines) and brides were limited to only shopping in brick and mortar stores to find their wedding attire. I desired to use the non-analytical side of my brain to create, inspire, lead, and find a new type of success. 29 – Everyone Hates Advertising.

article thumbnail

30 Entrepreneurs Reveal How They Break Through The Noise With Their Business

Hearpreneur

Thanks to Melanie Anderson, Pitch Public Relations ! #4- You may simply attract the attention of thousands of people by leveraging numerous advertising tools geared just for your target audience. It's all about engaging with people in a way that is helpful and non-promotional. Photo Credit: Drew D’Agostino.

article thumbnail

How a Seed-Stage Startup Should Think About Brand: A Conversation With Jesse Derris

View from Seed

The other thing to know right away as a founder is that there’s a subtle (but large) difference between people in advertising or visual branding and folks who understand the words that make a brand tick. If you’re a price brand, then that’s your core competency—you offer a price benefit to the market.