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Crowdsourcing Your Product Name

Software By Rob

Product naming is hard. Too many factors come into play when looking for a name and it’s almost impossible to decide on the right name once you’ve stared at the same list for a week straight. The Approach A while back Patrick contacted a handful of Academy members and asked for opinions on potential product names.

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The unimportance of product names

37signals.com

Follow us on Twitter for more information on our products. The unimportance of product names. Don’t waste too much time on picking a perfect name for your product. I was initially unfamiliar with project management software, and the name helped me understand why exactly I should give basecamp a shot.

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Trademark Registration Process — Do it Yourself or Hire an Attorney?

Up and Running

Ideally, the trademark registration process should begin as soon as you’ve narrowed down a selection of possible marks, including business or product names, logos , and slogans. When is it time to apply for a trademark.

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Give Your Advertising ROI a Serious Boost by Maintaining Scent (11 examples)

ConversionXL

Lets review some actual ads and landing pages. Landing page has no copy except for the product name. “Invoicing application” vs “fall is love with your accounting software” They didn’t even say “invoicing application” which is what I searched for and what the ad said. 7 Kashflow.

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7 Must Have Features If You Sell Products Online

Entrepreneurs-Journey.com by Yaro Starak

Cheaper prices, more selection due to reduced costs in storing inventory (no limited shelf space like in the real world), and because of our marvelous global postal system, it can be very quick, even when ordering from a country on the other side of the planet. Positive Third Party Reviews. We all know why online shopping is great.

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Startup Marketing: The Nine Levels of Traffic Quality

Software By Rob

As I was looking at traffic stats I noticed a huge increase in mid-November due to a number of write-ups on startup and web-2.0 I cover topics that affect software and web startups of all sizes, but mostly relating to startups you can fund yourself. Is it so low because it’s advertising? That completely makes sense to me.

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Hear me on the Startup Success Podcast

Software By Rob

October 28th, 2009 | Cool News, Links & Reviews , Micropreneurship , Startups Building your startup? I cover topics that affect software and web startups of all sizes, but mostly relating to startups you can fund yourself. You can download the MP3 here. P.S. I did a written interview a few weeks ago for LocationIndependent.com.