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Understanding the Underbelly of Online Marketing & Why You’ll Lose if You Don’t

Both Sides of the Table

They had a viral promotional technique that encouraged your friends to download their app to watch a video they posted and a channel (Facebook) that was trying to grow its video audience. I was talking with a colleague once about how videos go viral. Look at Viddy & SocialCast. But it wasn’t to be. Underbelly.

SEM 379
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Cannabis Marketing Without Paid Ads: How to Do it Right

Up and Running

There are major marketing roadblocks when using popular paid advertising mediums because of the legal grey area surrounding the U.S. But you’re still walking a tightrope with pay-per-click on search engines and paid social media advertising. Social media is one of the most critical organic cannabis advertising channels to master.

SMS 101
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HOW TO: Connect with Other Entrepreneurs Online

mashable.com

Twitter is more about advertising these days instead of about connecting. Procter & Gamble Launches Widget to C. Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! Morgan Barnhart Wednesday 27, 2010 @ 3:12 pm Nice resource list!

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HOW TO: Build an App for Your Small Business

mashable.com

Procter & Gamble Launches Widget to C. Movies music myspace ONLINE VIDEO politics pop culture privacy Search small business social good social media social networking social networks software sports tech television trending tv twitter verizon video video games viral video web video Wordpress Yahoo youtube Join More Than 2.9

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User-generated content for startups

The Startup Toolkit

Put this widget on facebook, spend $10k on that display network with this ad, and we guarantee you’ll end up with 500 entries because our acquisition, engagement, creation, and sharing rates are XYZ & Q, respectively. ”) which kill the virality and thus the campaign. UGC features usually don’t belong in v1.

Guinea 28
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The Swinging Pendulum Between Distribution and Monetization

Genuine VC

A few weeks ago Businessweek’s article Widget’s Worth talked about “cracking the monetization code,” wondering how social widget applications are going to make money. Now the new plan for distribution is facilitation through low-cost viral strategies via Facebook and other social media.

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The Swinging Pendulum Between Distribution and Monetization

Genuine VC

A few weeks ago Businessweek’s article Widget’s Worth talked about “cracking the monetization code,” wondering how social widget applications are going to make money. Now the new plan for distribution is facilitation through low-cost viral strategies via Facebook and other social media.