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Five case studies you'll see at the Lean Startup Conference 2015

Startup Lessons Learned

It all started with a small group of founders and product enthusiasts who self-aggregated into an online community. Prerna began her startup journey after leaving a job as a management consultant, and launched Yaari, a youth-oriented social network in India. She wants to disrupt Hollywood with the Lean Startup method.

Lean 60
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Transportation, On-Demand And The Asian Economy – Asian Horizons

YoungUpstarts

Indonesia, Singapore, Malaysia, India and some other countries have been privy to the on-demand bubble, so to speak. Grab focuses extensively on the South Asian region, making their campaign less tedious to execute – focused resources result in more in-depth branding. Organic Social Campaigning. Hyperlocal Focus.

Demand 100
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25 Entrepreneurs Explain How They Came Up With Their Business Names

Hearpreneur

These 6 KRIs are The CHICAGO MetricsR and are the result of an aggregation algorithm based on any number of tactical metrics. 17- India is quite an interesting name. And of course, India being an exotic destination to travel to the topic of where to go when to go India always came up. What a waste of time!

Naming 152
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Bootstrap Mentality: Key Ingredient For Startup Success

YoungUpstarts

Some even spend on creating apps and elaborate marketing campaigns. Amit Damani, cofounder of Vista Rooms, when not having quintessential talks on anything entrepreneurial, runs one of the fastest growing online aggregator for budget hotels in India. This is the sure shot way of burn out before you start making any money.

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Episode 3: A Startup Comic Book Company, How to Find a Mentor, and #BigData – The Bcast

Up and Running

It’s an India-based web design company. Jonathan: Yeah, not every Kickstarter campaign is successful. That might be because the idea itself is bad, or maybe you just didn’t execute the campaign well enough to get enough people interested in the idea. Jonathan: The Kickstarter campaign went well for them.

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Web Analytics 101: Definitions: Goals, Metrics, KPIs, Dimensions, Targets

Occam's Razor

experiment with p type of campaigns. Now when I do analysis of my performance (not just in aggregated but segmented by geo and campaign and source and…) I'll know if our results are good or bad or ugly. In aggregate almost all data is useless (like # of Visits). identify broken things in m. They are priorities.

Analytics 138
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25 Marketers Share Awesome Social Analytics Tools For 2016

Brandanew

Come for our first 2016 digital marketing workshop on Jan 15 (3pm to 6pm) in Delhi, India. I have tested a lot of tools that do a great job of measuring aggregate data and spitting out a recap, but NUVI has a unique way of score influencers, color coding sentiment, and finding trends in real-time. Do share your favorites with us!

Analytics 100