Remove Audience Remove B2C Remove Social Media Remove Webinar
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7 Social Media Tactics Your 2013 Budget Needs to Succeed

www.clickz.com

B2C Email Marketing Email Marketing Optimization Advanced Email Marketing Email Marketing Best Practices Email Marketing. Media Planning Media Buying Publishing Display Advertising Video Mobile. Social Media Community Management Social Commerce Social Integration Social Media Smarts.

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How to Radically Stand Out with Brand Marketing

ConversionXL

By demonstrating proven marketing expertise, we can provide a consistent, valuable experience for our audience. Your brand values should permeate through your entire business and marketing strategy , from external interactions (including social media content) to internal culture (more on that in a bit).

Marketing 109
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LinkedIn Video Ads: Relevance, Specs, and Use Cases

ConversionXL

Facebook, Twitter, and Snapchat have thus far dominated the market in video ad spend on social media. But LinkedIn owns the lucrative B2B audience. Nielsen data on a B2C campaign found that native ads are more effective in driving “brand consideration”: ( Image source ). Native video ads appear within LinkedIn news feeds.

Video 129
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The Proven Framework For Building A Thriving Community

Duct Tape Marketing

Whereas b2c, I mean m and MS has had a, has a community, right? I mean I think a lot of B2C companies kind of get that. And B2B companies that were naturally slower to come to say social media. We've had lots of conversations on is social media community and I think social media enables community.

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How to Build a Product Launch Strategy

ConversionXL

Understanding how your product launch fits into the bigger picture will help you discern: How to build awareness in the introduction stage (this strategy will vary based on product type, industry, target audience, etc.) Based on the audience response, tweak your messaging accordingly. Conducting user research to understand their needs.

Product 96
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Email Marketing Strategy: Collecting Subscribers, Users & Loyal Customers

ConversionXL

Email generates as much as $42 for every dollar spent , and is a top-three marketing channel for 87% of B2B and 76% of B2C marketers. For example, you can partner with social media and PPC teams to create content that encourages subscribers to sign up to receive something of value. What about social media support?

Email 136
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After the Lead Magnet: How to Nurture B2B Leads

ConversionXL

of webinar leads ever convert to customers. An email sequence can include several offers, such as webinar invitations, blog posts, case studies , and more. Copyhackers’ email specialist, Nikki Elbaz , points out that, in B2C, some products are solutions to problems, while others exist for sheer delight ( or amusement ).

B2B 131