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The Secret Sauce For Smarter Marketing Execution

Duct Tape Marketing

She’s also the author of a book — Smart Marketing Execution: How To Accelerate Profitability, Performance, And Productivity. Get a copy of the book on Amazon — Smart Marketing Execution: How To Accelerate Profitability, Performance, And Productivity. Key Takeaway: How do you turn a $1 million company into a $10 million one?

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SXSW Startups: Fantag

Austin Startup

The Forrest Four-Cast: February 11, 2019 Fifty diverse startups will aim to impress a panel of judges and a live audience with their skills, creativity and innovation at SXSW Pitch Presented by Cyndx. How did you ensure that the app was user-friendly to its diverse target audience? Fantag is based in Sacramento. Sleeping more!

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Principles For Low-Budget Marketing Strategies Every Startup Should Know

YoungUpstarts

Beyond the diversity of brands, corporate cultures and successful strategies that have been created in the business history, all the valuable products or services have something in common: the satisfaction of a social desire or necessity. But you don’t necessarily need a big bank account for creating a successful project. The first steps.

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Startup Grind Turns the Tables on Mark Suster

Both Sides of the Table

She was president of the UJA in Sacramento – the United Jewish Appeal. Then she opened a bakery and a second bakery and then a restaurant – in Sacramento. So Mark, I want to build a great product. Does the entrepreneur come first, or does the product come first? She was originally a nurse and then she did nonprofit work.

Cofounder 337
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Five Questions with: Douglas McGray, Editor-in-Chief of California Sunday Magazine

Hunter Walker

The California Sunday Magazine tells stories about people and culture and ideas in California, the West, Asia, and Latin America for a national audience. I thought there was an opportunity to start reaching a bigger audience, bringing stories to people in different ways. Douglas McGray: I’m glad you’re enjoying it! Texas Sunday ?

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What’s the Difference Between Small Business and Large Enterprise SEO?

Duct Tape Marketing

Images: With attention spans shrinking more each year, any opportunity you have to cut down on text and increase the amount of high-resolution and relevant imagery will be more than welcomed by your audience. Then it’s your job to optimize your site and general web presence to meet your audience halfway: on the search engine results page.

SEO 56
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Transform Data's Impact: Pick The Right Success KPI!

Occam's Razor

You do the best you can with a marketing campaign (creative, audience, targeting, channels, media plan elements like duration, reach, frequency, media delivery quality elements like AVOC, Viewability, etc.), Another example of this is that we want to influence Trust in our company, and we end up picking Product Quality as the Success KPI.

Metrics 105