The Next Web

DECEMBER 30, 2012

We create the best experience for creating personalized books, cards and calendars then our customers pay us for these products. We continually improve these experiences to build more value for our customers. In other words, advertisers pay to present special offers to our customers. – Ethan Austin , GiveForward.

Business Model 133

Business Model Technical Review Advertising B2C 133

Austin Startup

AUGUST 29, 2017

That goes for any industry, location or product; from enterprise SaaS in my home town of Austin, to live music ticket sales in Virginia, to B2C services in Seattle. Instead, you’re likely spending your time thinking about new customer acquisition (increase in volume) or you are thinking about optimizing salary or production costs.

Differentiation 54

Differentiation Virginia .Net B2C 54

Austin Startup

JANUARY 25, 2020

They’re a carefully-curated clothing aggregator, with an emphasis on creating customized shopping experiences. Rajya : Right now we’re focused on getting more customers to use the site. We’re launched at UT Austin right now, so that’s a great place for us to start because there’s a huge market.

B2C 62

B2C Startup B2B Cofounder 62

Austin Startup

MAY 12, 2020

This data collection and analysis is important for both B2B and B2C, though they will certainly look very different. B2C may be more focused on acquiring new customers and purchases, while B2B data is going to be more focused on seeing how customers are being retained and if they’re returning to your business.

B2B 96

B2B Marketing B2C Startup 96

Austin Startup

JANUARY 30, 2020

Learned that on-boarding people onto an app for a service they already use is WAY harder than it seems, and there’s a real risk of losing customers if done incorrectly. Our customers were intrigued, but it didn’t take since it didn’t deliver a big enough value proposition to the customer to make it worth the change.

Sweat Equity 63

Sweat Equity B2B B2C Business Model 63

Startup Lessons Learned

MAY 14, 2009

Take a look: This full-day Master Class focuses on how to build a startup from the ground up to focus on customers, markets, and speed of iteration. Im working on a future post where Ill share the details of how I used customer development to shape both the content and packaging of this event, so look for that soon. It was a disaster.

Lean 60

Lean San Francisco Continuous Deployment Software Review 60

Austin Startup

JUNE 26, 2019

The Whole Enchilada For those of you interested in more than The Skinny, keep reading… Countless conversations have been had with key users, customers, advisors, mentors, family and friends. and * on a bootstrapped budget* : We first engaged in customer surveys and validated a huge problem?—?several What did our customers think?

Silicon Valley 54

Silicon Valley Startup B2C Sweat Equity 54

ConversionXL

SEPTEMBER 10, 2012

The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself. It’s all about relevancy – if what you offer and how you present it matches their state of mind, you have gained a customer. You want to have answers to these questions: Who are the target customers?

Audience 122

Audience Analytics B2B eCommerce 122

Startup Lessons Learned

OCTOBER 23, 2009

Lessons Learned by Eric Ries Friday, October 23, 2009 Case Study: Using an LOI to get customer feedback on a minimum viable product How much work should you do on a new product before involving customers? But other times, the right way to learn is actually to show a product prototype to customers one-on-one.

San Francisco 144

San Francisco Customer Wiki Lean 144

Austin Startup

OCTOBER 29, 2017

The time to sell is when you have a customer. When is your product ready to meet the test of a live customer? When will potential customers be ready to trust your product and service and be willing to pay for it? One thing is certain, both investors and customers are unlikely to respond on the very first contact.

Sales 48

Sales B2C Matching Austin 48

Austin Startup

MAY 29, 2019

Austin, the level of difficulty in changing an industry’s behavior depends on how long that industry has been engaging in that behavior. In investing in B2C, we also look for network effects but usually those are created rather than natural. B2C startups we’ve invested in like ROIKOI and Thread are tapping into network effects?—?and

Networking 48

Networking Fractional CTO CTO Hire B2C 48