Remove B2B Remove B2C Remove Email Remove Vertical
article thumbnail

B2B Marketplaces Revisited

Version One Ventures

boom – expectations were high for B2B (product) marketplaces. Yet today, the world of B2B marketplaces still lags far behind its B2C counterpart. By reducing the friction for North American companies to find suppliers in China, they’ve been the most successful B2B marketplace to date. Alibaba is an exception.

B2B 213
article thumbnail

Customer Data Platforms: The Next Big Shift in SaaS Marketing Stacks?

ConversionXL

After that, the adoption of the cloud as a more scalable and cost-effective approach allowed small/medium business to build CRMs around very specific market needs and establish dominance in new vertical segments. We’re now at the point where you can see an automated “personal email” from a mile away. Image Source.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How we can improve the odds of finding unicorns

Version One Ventures

This makes it laboriously difficult to identify rising stars and make comparisons within a specific vertical. At Version One, we have 6 investment themes (and more to come – stay tuned): Vertically integrated commerce. Vertical SaaS. B2B marketplaces. We are interested in platforms that power this space.

Vertical 153
article thumbnail

How Private Equity and Venture Capital Investors Are Eating Their Own Dogfood

David Teten

Many tools designed for B2B marketing in general are also relevant to investors. I previously posted a detailed presentation with sales technology tools useful for B2B sales. Hilary Mason , Data Scientist in Residence at Accel Partners , has a TED talk on how she replaces herself with a shell script to handle her email deluge.

article thumbnail

Why Do B2B Companies Need To Prioritize Social Media

Brandanew

If you’re wondering whether your B2B company need to prioritize social media, this is for you. Most B2C businesses have gone totally social , with major consumer brands investing a good amount of their time and money on social media, but is it of any worth for B2B companies? B2B is Moving Online. Trust is Shifting.

article thumbnail

VCs eating our own dog food: Using technology and analytics to make better investments

David Teten

Many tools designed for B2B marketing in general are also relevant to investors. At Flow Capital, we use HubSpot’s sequences and workflows functions to automate a bulk of our emails and internal tasks. I previously posted a detailed presentation with sales technology tools useful for B2B sales. She is a model for us all!

article thumbnail

Raising Money Using Customer Development

Steve Blank

Would you modify any of this if you had a B2B product instead of a B2C product, where every potential customer is also a potential competitor? Get revenue and cycle through as few iterations of Customer Validation as fast as possible — and then get some angel funding so we can hit the scale button. [.] Progress is the same.