YoungUpstarts
AUGUST 4, 2014
They should also consider launching online B2C or B2B platforms incorporating mobile and social-commerce. To market to Muslims, companies could take note of the holy month of the Ramadan, offer halal products, develop shariah-compliant Islamic financial services, or create mobile apps.
Startup Lessons Learned
JULY 5, 2010
While the customer development framework of Four Steps is universally relevant, The Entrepreneur’s Guide updates its practices for modern startups. Four Steps primarily centers its stories and case studies on B2B hardware and software startups.
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Women Entrepreneurs Can
MARCH 29, 2019
3D printing is about to revolutionize how the manufacturing industry approaches product development. Prototype development and production is one of the costliest aspects of the manufacturing industry. Augmented reality gives manufacturers the opportunity to test products in a virtual real-life platform.
Startup Lessons Learned
MAY 14, 2009
We attempted to use Waterfall and market ourselves as B2C. We changed our model to B2B and adopted Agile around 2002. Unfortunately, Im a student in Australia so the possibility of travelling to the US isnt too feasible or affordable. May 14, 2009 5:23 AM David said. I joined a financial services tech startup in 1999.
ConversionXL
FEBRUARY 10, 2021
What types of demos are used, and are there correlations between B2B and B2C demo usage? Let’s dive into the data and trends in this case study to help determine what kind of demo and format might be best for your business: 71% of the companies in this sample are B2B companies, the remaining 29% being B2C or a hybrid of B2B/B2C.
ConversionXL
NOVEMBER 29, 2018
But rather than spending marketing dollars on expensive, bottom-of-funnel ad buys—or on content that attempts to explain the value of a product—a product-led strategy lets consumers create their own “Aha!” Consumer psychology also suggests why product-led strategies may enjoy more success : Endowment effect. Free trial.
Steve Blank
NOVEMBER 5, 2009
It should go without saying that this post is not advice, nor is it recommendation of what you should do, it’s simply my observation of how companies using Customer Development positioned themselves to successfully raise money from venture investors. Is there a profitable business model? Can it scale?” Great post! Progress is the same.
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