B2B Blog Channel Green 
ConversionXL
OCTOBER 1, 2022
95% of B2B buyers are not ready to buy your product right now. In this post, we’ll uncover the dark funnel and show you how to win customers on the channels companies often overlook. . When B2B buyers are considering a purchase, they spend only 17% of their time meeting with potential suppliers.
ConversionXL
NOVEMBER 24, 2021
Salesforce holds as its guiding value “to make sure Salesforce is a platform for change,” delivering on initiatives such as renewable energy, carbon-neutral cloud computing, and green building certification. He talks about both empathy and wine in this blog post. CEO Mark Benioff’s online presence ties directly back to this vision.
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Up and Running
OCTOBER 7, 2014
You’ve heard it before and it’s still true: going green saves green. For more information on greening your spaces, check out Energy Star, a program run by the U.S. Chris Hoyt of L angua Travel has used this method to great effect with his business, using trade for B2B compensation. Cut down on meetings.
ConversionXL
SEPTEMBER 15, 2020
For example, Mr. Green’s total user revenue is $100 + $62 + $25 = $187. Session-Level —Using the example above, if you created a session-level segment for visitors who have spent $70, Mr. Grey’s last session, Mr. Blue’s first session and Mr. Green’s first session would all be displayed. Let’s build that segment.
ConversionXL
FEBRUARY 27, 2019
Successful product launch campaigns have a strong value proposition, multi-channel distribution, supporting content, and other trappings common to every marketing campaign. Nichole Elizabeth DeMeré , a B2B SaaS consultant, lamented that. The SaaS test balloons helped gauge the potential traction on social media and other channels.
Occam's Razor
OCTOBER 24, 2016
To address that, on this blog I've shared something I call the ladders of awesomeness – my view of what the entire evolutionary path looks like. It is very hard to capture an entire keynote, and a life-time of bruises that the wisdom above reflects, in a simple blog post. Take a look at the first row above.
Occam's Razor
JUNE 11, 2014
That is where this blog post comes in. From B2C to B2B. From simple and effective personalization on your owned channels (your site) to deep and profoundly impactful engagement on your rent channels (YouTube). Time to obsess about multi-channel outcomes. Bits and bytes are cheap. From bras to dresses.
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