Personalization: How to Build a Revenue Boosting Program from Scratch
ConversionXL
JUNE 8, 2017
Having worked as a consultant at an A/B testing and personalization software company, I’ve seen many personalization efforts getting stuck in the weeds. It is about focusing your marketing efforts on a few select companies that could represent huge revenue streams. So you will need smarter software to augment you. Image Source.
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