ConversionXL

NOVEMBER 14, 2013

So yes – companies spend ALL that money to get traffic to their site via SEO, PPC, social media and what not. What about PPC? So no wonder 59% of businesses have figured out that they should fix their conversion machine before pumping any more dollars into their PPC or SEO campaigns. Occam’s Razor blog.

PPC 123

PPC Analytics Conversion SEO 123

ConversionXL

MARCH 3, 2016

Once you’re sure your analytics are healthy, you can begin trying to understand the five key elements of custom reports: users, sessions, hits, metrics and dimensions. Dimensions: Every report is made up of dimensions and metrics. Metrics: Every report is made up of dimensions and metrics.

Analytics 48

Analytics Customer PPC Metrics 48

Occam's Razor

APRIL 21, 2014

I believe these two posts with a collection of some of my favorite metrics will inspire you: 1. Best Metrics For Digital Marketing: Rock Your Own And Rent Strategies 2. Best Web Metrics / KPIs for a Small, Medium or Large Sized Business. Do you have any metrics to measure the effectiveness of offline campaigns (Print/TV/Radio)??

Analytics 131

Analytics Marketing Campaign Metrics 131

Occam's Razor

FEBRUARY 25, 2013

This blog is centered around creating incredible digital experiences powered by qualitative and quantitative data insights. This part of the blog post is to deliver the specificity that you've come to expect on Occam's Razor. and specialized PPC tools and email or other software. Analysts: Put up or shut up time!

Analytics 142

Analytics DC Web Revenue 142

The Startup Magazine

JULY 9, 2020

Do you know how you can sustain your business, improve sales, and pay-off salaries even during the pandemic? Improve traffic figures, metrics and digital performance. For example, listing your business to aggregator sites, setting up your own e-commerce presence, or even opening up your blog to guest posting possibilities.

Social Media 90

Social Media PPC Marketing SEO 90

Occam's Razor

AUGUST 11, 2015

If you are a regular reader of this blog, you are quite familiar with this sentiment. Custom reports allow you to deeply focus (by eliminating the rif-raf metrics and dimensions, they save time and show just what you want). We mis-align metrics and dimensions across Users, Session, Hits. Key Metrics: Map Overlay Visualization.

Analytics 60

Analytics Customer Metrics eCommerce 60

Occam's Razor

NOVEMBER 13, 2009

I now have several full time jobs, plus this blog, plus speaking around the world, plus a family, plus… so much more. " This blog post is in three parts: The pitch. Chapter 3 The Awesome World of Clickstream Analysis: Metrics. No metrics, data pukes, guidance on creating every more reports. Request for help.

Analytics 71

Analytics Web Technical Review Metrics 71