ReadWriteStart

OCTOBER 2, 2023

It makes the product more user-friendly and can also help build trust with customers and differentiate the product from competitors in the SaaS market. A visually appealing and consistent design can help create a strong brand image and differentiate the product from competitors.

Design 105

Design Product Churn Rate Architecture 105

Version One Ventures

SEPTEMBER 19, 2012

The biggest driver for high LTV is repeat purchase behavior (in an e-commerce business) respectively a low churn rate (in a SaaS company). For example, Customer Acquisition Costs often increase once the more efficient marketing channels are maxed out and the company needs to find new users through less efficient means.

Churn Rate 168

Churn Rate Viral Acquisition Cofounder 168

Up and Running

MAY 28, 2015

One of the most rewarding aspects of marketing is the challenge, so realize that you’re up for it. Shape your brand personality, and let it inspire your marketing campaign. See Also 5 Marketing Mistakes I Made as a New Entrepreneur. These days, the internet rules marketing—and SEO is king. Get active on social media.

Marketing 60

Marketing Social Media Churn Rate Elevator Pitch 60

Up and Running

MAY 1, 2014

What are you actually selling and how are you solving a problem (or “need”) for your market? Target Market. If there are multiple market segments for your business, this is where you flesh out the details. Marketing and Sales Plan. How are you going to reach your target market? Target market. Read more ».

Business Plan 163

Business Plan Forecast Balance Sheet Distribution 163

ConversionXL

OCTOBER 11, 2022

The average ecommerce store devotes more than 80% of its marketing budget to customer acquisition. A good retention rate means people continue to choose you over a competitor, deepening customer relationships and reducing churn rate. A good customer retention strategy serves for more than just saving money on marketing.

Retention 111

Retention eCommerce Channel Community 111

Occam's Razor

NOVEMBER 24, 2009

Twitter is amongst new media channels that are challenging how we communicate, with whom we communicate and perhaps most fundamentally how we (Marketers) influence people. Sadly execution and analysis of these new social media channels has been hobbled by old world thinking. My new book Web Analytics 2.0 Twitter Analytics.

Social Media 124

Social Media Analytics Metrics Media 124