Steve Blank

JUNE 26, 2014

We’ve pivoted our Lean LaunchPad / I-Corps curriculum. — Over the last three years the Lean LaunchPad class has started to replace the last century’s “how to write a business plan” classes as the foundation for entrepreneurial education. . The Lean LaunchPad is now being taught in over 100 universities.

Intellectual Property 287

Intellectual Property Lean IP Open Source 287

Steve Blank

DECEMBER 7, 2010

If you’ve read any of my previous posts, you know I believe that: 1) a product is just a part of a startup, but understanding customers, channel, pricing, etc. ——————– Class 4 Jan 25 th Testing Demand Creation. How does it differ on the web versus other channels?

Wiki 316

Wiki Lean Management Business Model 316

ConversionXL

JUNE 2, 2022

It’s not a channel, campaign, or tactic. ABM is a full-court press to build powerful engagement with contacts on the channels that they’re most active. With only 25 salespeople, it also required moving away from “spray-and-pray” demand generation to a more focused ABM. ABM isn’t a quick and easy win. Do they get along?

Customer 98

Customer Marketing Channel Acquisition 98

Steve Blank

DECEMBER 8, 2015

Startups are developing IP relevant to the disruption. For example, Google’s acquisition of Nest (which had customers, revenue and a distribution channel) allowed it to enter the connected home market immediately. (We’ll cover “ corporate moonshots ” in a subsequent post.).

Silicon Valley 120

Silicon Valley Acquisition Boston Early Stage 120

ReadWriteStart

MARCH 27, 2011

Steve Blank, author of Four Steps to Epiphany , has helped formulate the thinking behind the Lean Startup methodology , together with Eric Ries. He observed that most startups that succeed aren't lean: their goal is to have an exit rather than a scalable business. This is lean development without any customer development.

Lean 144

Lean Startup Agile Coder 144

maplebutter.com

JANUARY 8, 2013

How to stay lean and iterate quickly while you’re building a two sided marketplace, especially when “network effect” and “critical mass” are the two main focuses? Then decide if you can build more value on either end of that process to demand a higher premium. Hope that helps. 5% I believe.

Technical Review 44

Technical Review Startup Cofounder Software Review 44

Steve Blank

MAY 4, 2009

We were going to do that by turning marketing into a machine to generate end user demand, drive the that demand into our sales channels, and educate our sales channels. In an IP licensing business, legal and finance are the sharp end of the stick. It varies by company and changes over time.

Silicon Valley 132

Silicon Valley RSS Non-Compete California 132