Both Sides of the Table

AUGUST 2, 2009

Twitter is the new CRM (customer relationship management) channel. Capture the data – the currency of online direct marketing prior to Twitter was the email address. If a brand had your email address and permission from you to send occasional messages to you then you could effectively market new products or services.

Conversion 235

Conversion Management Social Network Philadelphia 235

Mike Michalowicz

SEPTEMBER 8, 2015

He is passionate about early stage companies and leading them to a profitable and sustainable growth path. Get involved with direct marketing, go into media (news channels, radio shows, etc) to build credibility. His companies have been on the Inc 500 list several times and ranked as high as #41.

Fractional CTO 60

Fractional CTO Cofounder Early Stage Social Network 60

VC Cafe

SEPTEMBER 5, 2012

The term “Growth Hacking”, invented by Sean Ellis , and made popular by Andrew Chen , a Silicon valley marketer and entrepreneur, is a combination of two disciplines – marketing and coding: Growth hackers are a hybrid of marketer and coder, one who looks at the traditional question of “How do I get customers for my product?”

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API Viral Startup Retention 167

ConversionXL

JULY 11, 2016

3 Growth hacks for early stage startups: Find your scaling lever (HouseTrip, Facebook). Use marketing to amplify your product. Stacey MacNaught – Nobody Pays the Bills in “Social Shares” – Content Marketing That Delivers Tangible Value. Build acquisition into your product (LinkedIn, TransferWise).

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PPC Analytics Video Non-Compete 48