Remove Conversion Remove eCommerce Remove Sales Cycle Remove Software Review
article thumbnail

Streamline Your Sales Process With These Five Proven Techniques

YoungUpstarts

A lot of startups fail within the first few months due to some commonly acknowledged culprits – picking a bad time to scale, running out of operating capital, lack of a steady customer base, high customer acquisition cost, and low to nonexistent repeat business. Can they hold a conversation without cracking under pressure?

Sales 171
article thumbnail

How to Measure Ecommerce Customer Acquisition Cost (+ Tips to Reduce it)

ConversionXL

Customer acquisition cost (CAC) is an important metric for any ecommerce business. It’s up to every ecommerce business to find the middle ground between investing too little in customer acquisition and spending beyond your means. Table of contents What is ecommerce customer acquisition cost?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Using Cohort Analysis for Conversion Optimization

ConversionXL

Customers that converted in the last year that had a sales cycle of less than x weeks. Customers that converted in the last year that have positively reviewed us on at least one third-party site. You segment users by the month they signed up and their zip code. Acquisition Efficiency. Expansion Potential.

article thumbnail

How to Create a Compelling Unique Selling Proposition

ConversionXL

The USP that communicates this is: “ConvertKit helps you find your audience, turn them into true fans, and earn a living as a creator with our audience building and email marketing software.”. Use these conversations to understand the needs and desires your customers are struggling to fulfil. Without a purpose, this USP wouldn’t exist.

article thumbnail

Funnel Analysis: Finding and Fixing Conversion Problems with Google Analytics

ConversionXL

The conversion funnel is the most important part of every e-Commerce website. The visitor initiates his journey through the conversion funnel, but he never completes it. The visitor initiates his journey through the conversion funnel, but he never completes it. This is what’s known as a dropout or cart abandonment.

Analytics 126
article thumbnail

How to Craft (Or Pivot) Your Agency Value Proposition

ConversionXL

My agency wouldn’t have expanded beyond digital PR if it weren’t for early client conversations. I know this language sounds formal and stuffy, but high-ticket service sales cycles are long. Listening to conversations among your peers is one of the fastest ways to find changes in the way they work. Image source ).

PR 120
article thumbnail

Why Linear Funnels Are a Simplified Reality (and What to Do About It)

ConversionXL

She might turn to social media, look at more car insurance providers, go into the office, read online reviews, sign up for a newsletter first, etc. Both Harvard Business Review and Practical Ecommerce have reported the death of the linear funnel. Note that tornadoes can extend beyond the purchase. How Do You Manage Tornadoes?